• Own the email marketing discipline and lifecycle marketing strategy at Codecademy, focusing on creating value for learners, maximizing learner completion rates, and improving learner success.
• Own an email marketing revenue target, and own hitting that revenue goal each month.
• Create and execute campaigns that drive active usage among free learners, or that drive free learners to convert into our paid programs.
• Manage list segmentation, triggered emails, lifecycle campaigns, seasonal promotions, and new course launches.
• Work closely with marketing and product leadership.
• Constantly be testing, iterating, and communicate results, without the need for analytics support.
• As you distinguish yourself, there will be ample opportunities to grow into owning other marketing channels or levels of the funnel.
• Constantly seek opportunities to improve our processes and methodology.
• Strive for analytical excellence maximizing return and increasing efficiency.

• At least 3 years of email or retention marketing experience.
• Passionate about data. Excellent analytical skills and an inquisitive nature.
• Tremendous attention to detail.
• Experience with SQL.
• At Codecademy, an interest in learning to code is required.

• Experience at medium- to late-stage startups.
• Experience in freemium online services or consumer SaaS businesses.
• Experience with BI tools like Mixpanel, Looker and marketing automation tools like Customer.io or Marketo.
• Ability to code emails in HTML / CSS.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.