Media Planner

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Mic is a diverse news and media company for young people. Our mission is to inform, inspire, and empower our generation to make change happen. Each month, more than 65 million young people rely on Mic to make sense of the world.

As a Media Planner at Mic, you will coordinate with Mic’s sales team to create proactive and reactive sales proposals. Ideal candidates will have a passion for managing detailed projects from start to finish and experience collaborating with cross-functional team members. You must have an understanding of and desire to learn more about the media landscape, the social web, and the underlying technologies that service successful media companies.

 

Responsibilities:

  • Participate in RFP brainstorms alongside Sales, Brand Strategy and Creative Services teams
  • Work closely with Brand Strategists to develop proposals for RFPs and proactive outreach
  • Own the creation and management of all sales proposal media plans
  • Work with ad ops to ensure all proposals are executable
  • Be an expert in Mic’s product suite and make recommendations based on RFPs and client requests
  • Manage Mic’s default and agency specific rate cards
  • Input media plans in and manage Mic’s internal Order Management System
  • Input media proposals into 3rd party planning tools: Sizmek, Prisma, DCM
  • Work with the Director of Revenue Operations to develop pricing and standards for new sales products

Qualifications:

  • 1+ years of experience working at a media agency or digital publisher
  • Strong analytical skills, ability to translate client objectives into media strategies
  • Solid understanding of general advertising and marketing performance metrics
  • Working knowledge of media planning and research tools (Comscore, Nielsen, Sizmek, DCM, Atlas)
  • Proficiency with business software and tools: OSX, Google Suite, Excel, Word, PowerPoint, Keynote
  • Experience with Paid Social Media campaigns, specifically Facebook Ads Manager
  • Ability to write in a clear, compelling and concise manner
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Location

285 Fulton Street, New York, NY 10007

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