Client Strategy Manager, Performance Marketing

| New York, NY, USA
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Are you a highly-analytical thinker, detail-oriented doer who loves to interact with people? Are you ready to be immersed in digital product management, content strategy, big data analysis, and online marketing for America’s largest digital & print publisher? Join the team responsible for making product recommendations to our millions of users on topics ranging from online bank accounts to Life Insurance to stock trading platforms!

As a Client Strategy Manager on the Finance Performance Marketing Team, you will be responsible for managing the success of performance marketing partnerships. Using an analytical mindset while remaining solutions-oriented, you will assist top partners across multiple lines of business and work to achieve their advertising goals. As the primary point of contact for all partnership related inquiries, both internally and externally, the Client Strategy Manager will remain up to date on all of the partners goals and metrics. In this role, you will be a crucial part of the growth and overall success of the Performance Marketing Team and Dotdash Meredith as a whole.

Responsibilities

  • Diligently monitor campaigns, proactively identify areas of opportunity or risk, and resolve potential issues

  • Communicate directly with partners and provide first-class service in reaching their performance goals

  • Liaise with Performance Marketing Product, SEO, and Editorial teams in ensuring consumer experiences deliver on client goals

  • Monitor performance and maintain positive relationships with our partners

  • Run weekly meetings to review metrics and provide optimization & content recommendations

  • Contribute to the monthly revenue forecast reporting, end-of-month billing, and 3rd party reconciliation

  • Partner with sales team on helping communicate the value of performance marketing campaigns to existing and prospective partners

  • Work within and utilize media planning tools & ad serving platforms (Google Ad Manager, MediaAlpha) to drive key insights and strategies

Requirements

  • 3-4 years digital media and/or account management experience

  • Experience in Performance Marketing and/or Affiliate Marketing strongly preferred

  • Experience working with clients in the Financial Services vertical strongly preferred

  • Experience within affiliate platforms (i.e. Impact Radius, Commission Junction, Rakuten) is a major asset

  • Prior experience with Looker and Google Analytics a plus

  • Excellent written and verbal communication, organizational and interpersonal skills

  • Able to manage multiple projects and campaigns with conflicting priorities in a deadline-driven environment

  • Must be a self-starter; able to work with minimal supervision to initiate and complete tasks

  • Ability to develop cooperative working relationships with a variety of internal stakeholders

  • Familiarity with data visualization and database tools such as Looker, Google Analytics, Semrush

  • Familiarity with ad serving platforms (Google Ad Manager, MediaAlpha)

  • Must be enthusiastic, friendly and work well under pressure

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Technology we use

  • Engineering
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • TypeScriptLanguages
    • DockerFrameworks
    • GraphQLFrameworks
    • KafkaFrameworks
    • KubernetesFrameworks
    • Next.jsFrameworks
    • Node.jsFrameworks
    • ScikitFrameworks
    • SparkFrameworks
    • TensorFlowFrameworks
    • TerraformFrameworks
    • Vue.jsFrameworks
    • Vue.jsFrameworks
    • BigQueryDatabases
    • ElasticsearchDatabases
    • AWS (Amazon Web Services)Services
    • Google CloudServices

Location

225 Liberty St, New York, NY 10281

An Insider's view of Dotdash Meredith

What projects are you most excited about?

Atomic design is in our DNA at Dotdash. We're striving to have the dev and design teams work closer together and use a single source of truth for how components are pieced together using predefined molecules and atoms. This is exciting and innovative work that is helping us scale at an incredible rate and deliver on our promise of fastest sites!

Brian

Manager, Front-End Development

How do you empower your team to be more creative?

We do quite a few things to encourage creativity like hackathons, design sprints, and "Unconferences". That said, I think the most meaningful thing we do is to encourage teams to be autonomous. Having control and ownership over their respective applications gives our team members the freedom to explore ideas to solve their own problems.

Nabil

CTO

What are Dotdash Meredith Perks + Benefits

Culture
Open door policy
Team based strategic planning
Pair programming
Open office floor plan
Employee resource groups
Employee-led culture committees
Hybrid work model
In-person all-hands meetings
Summer hours
Flexible work schedule
Remote work program
Certain roles in some of our orgs can be designated as fully remote. Please see the job description for more information.
Diversity
Dedicated diversity and inclusion staff
Highly diverse management team
Diversity manifesto
Diversity employee resource groups
Hiring practices that promote diversity
Diversity recruitment program
Health Insurance + Wellness
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Wellness programs
Team workouts
Mental health benefits
Financial & Retirement
401(K) matching
Dotdash Meredith matches 100% of an employee's contributions up to 5% of their annual base salary.
Performance bonus
Charitable contribution matching
Child Care & Parental Leave
Childcare benefits
Generous parental leave
Family medical leave
Return-to-work program post parental leave
Company sponsored family events
Fertility benefits
Vacation + Time Off
Unlimited vacation policy
Generous PTO
Paid volunteer time
Paid holidays
Paid sick days
Flexible time off
Bereavement leave benefits
Company-wide vacation
Office Perks
Commuter benefits
Company-sponsored outings
Free snacks and drinks
Company-sponsored happy hours
Recreational clubs
Mother's room
Professional Development
Job training & conferences
Tuition reimbursement
Lunch and learns
Promote from within
Mentorship program
Continuing education available during work hours

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