Pond5 is the largest, fastest-growing stock footage marketplace in world.  Demand for video content is exploding everywhere, and we are enabling it.  We offer more than 8 million video clips and 1million music files, with 10,000+ new clips uploaded each day from 60,000 contributors in 150 countries.  Our business is growing rapidly, and we are exceptionally well-capitalized from Accel Partners and Stripes Group. We are looking for a Growth Marketer to help build Pond5’s awareness and sales in the US and internationally, with a focus on video, music and after-effects. If you have the creative chops to do something never done before and the stamina and drive to lead the way, we want to talk to you.  

The Growth Marketing Manager will join Pond5 at a strategic time in the firm’s history to help accelerate growth through paid marketing and advertising activities. This role will join a team of entrepreneurial marketers tasked with rapidly expanding our paying customer base and will have a front-row seat to drive revenue. This is a position of high visibility within the organization requiring the ability to partner across functions and will report to the Director, Performance Marketing.

Based in New York City, this opportunity is for someone passionate about growing businesses and figuring out how to do things that haven’t been done before. Our ideal candidate is smart, motivated, optimistic, loves to collaborate with colleagues to find solutions, and is fixated on details while also having a natural instinct to step back and survey the wide strategic landscape.  With our deep, rich content collection and a team that includes talented film-makers and editors, you’ll have an amazing opportunity to develop great marketing to build our brand. We are building a strong team with people from diverse backgrounds who have endless passion, a relentless work ethic, and a highly collaborative, team-first attitude.

RESPONSIBILITIES

• Develop and implement paid digital program to acquire new customers within a multi-channel environment, including, but not limited to: SEM, Display, & Social
• Support and help develop retention efforts to increase lifetime value
• Manage customer and channel performance analyses to measure effectiveness of campaigns, draw insights, continuously optimize, and communicate with stakeholders
• Collaborate with other business functions to understand our customers, adapt messaging, and develop segmentation
• Stay current on trends and emerging capabilities in digital marketing - be an advocate for forward-thinking initiatives
• Practice a robust test and learn approach
• Cultivate an in-depth understanding of Pond5’s marketplace - conduct and analyze market research, continuously monitor trends and keep a close eye on competitors

REQUIREMENTS

• 3-5 years experience in growth marketing with a strong track record of success
• Proven success across digital channels, including SEM, display, retargeting, programmatic, and social (paid & organic)
• Experience with multi-million dollar ad budgets
• Strong analytics / tracking capability with a data-driven mindset and a natural curiosity that demands answers
• Experience with multivariate testing and website landing pages to align and maximize advertising campaign results
• Understanding of creative and development workflows
• Strong verbal and written communication skills
• A self-starter who knows how to get things done
• The belief that collaborating with people throughout the organization helps achieve the best outcomes
• The desire and ability to thrive in a fast moving, entrepreneurial, high-growth environment; you will need to be comfortable multi-tasking and changing direction if results or business needs dictate
• We are still a startup, so you must be comfortable being scrappy and rolling up your sleeves; you won’t just develop ideas – you’ll be involved in implementing them too
• You don’t mind having a little fun at work

BENEFITS

• International team of 140+ awesome people
• Competitive compensation
• Generous 401(k) program
• Daily office lunches
• Health and dental insurance
• Equipment needed for work
• A fun team and fast paced environment

Pond5 is transforming the role of video in the creative process by connecting producers, creative directors, and editors to more than 60,000 filmmakers and creators in over 150 countries. The company improves creative workflow through its innovative artist technology, easy-to-use platform, best-in-class licenses and support, and ever-growing library of more than 8 million royalty-free video clips, plus millions of photos, music tracks, sound effects, and other high-quality media. Pond5 is a venture-backed company funded by Accel Partners and Stripes Group with offices located in New York, Dublin, and Prague. To learn more about Pond5’s team and products, visit Pond5.com.