Marketing Research Associate

| New York, NY, USA
Employer Provided Salary: 46,200-79,200 Annually
Salary data is provided by the employer. Please note this is not a guarantee of compensation.
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Integral Ad Science (IAS) is a global technology and data company that builds verification, optimization, and analytics solutions for the advertising industry and we’re looking for a Marketing Research Associate to join our Insights team. If you are excited by technology that has the power to handle hundreds of thousands of transactions per second; collect tens of billions of events each day; and evaluate thousands of data-points in real-time all while responding in just a few milliseconds, then IAS is the place for you!

As a Marketing Research Associate you will play a key role in providing research expertise and data-backed perspectives throughout the company. In this position, you will leverage your market research and data analytics skills to translate business questions into primary research projects, deliver actionable insights and thought leadership materials and support ongoing data needs across the organization.

What you’ll get to do:

  • Support research that aligns with advertiser and agency customer requests.
  • Support the planning, design, execution, analysis, and reporting of primary and secondary research initiatives worldwide, delivering actionable insights that position our company as leader in the industry
  • Apply a variety of research methodologies and techniques, including online surveys, in-depth interviews, neuroscience research, voice of the customer, desk research and more
  • Gather and manipulate proprietary platform data using best-in-class tools and methodologies
  • Liaise with internal stakeholders and third-party research vendors to ensure company-wide research needs are met
  • Collaborate  with data scientists, engineering and other business partners to explore new sources of data, improve operational efficiency, and increase scalability of insights.
  • Manage research projects end-to-end, including survey design, analysis of results, report development and presentation of findings to internal and external stakeholders
  • Partner with cross-functional teams to produce high quality deliverables, assist in the development of communication strategies and support the creation of marketing campaigns that will promote key research findings
  • Employ online research tools, including Momentive, Qualtrics and eMarketer

You should apply if you have most of this experience: 

  • Bachelor’s degree
  • 1-2 years experience with primary research, both qualitative and quantitative
  • Robust understanding of research methods and best practices with the ability to provide effective solutions
  • Knowledge of online survey tools such as Momentive (fka, SurveyMonkey) and Qualtrics
  • Experience working with primary research vendors (e.g., Forrester, GfK, Ipsos, YouGov)
  • Experience working with brand study vendors such as Kantar Milward Brown, Nielsen, Dynata, etc.
  • Excellent storyteller with the ability to transform quantitative data into engaging stories with actionable insights
  • Strong presentation skills
  • Ability to work collaboratively and effectively in a dispersed team environment
  • Proficiency in Excel/Sheets and PowerPoint/Slides strongly preferred
  • Some experience with data analytics desirable
  • Knowledge of SQL, Looker, Snowflake, Databricks, R, Python, Hue, Power BI or Tableau a plus

New York Applicants: The salary range for this position is $46,200 - $79,200. Actual pay may vary based on experience or geographic location.

About Integral Ad Science

Integral Ad Science (IAS) is a leading global media measurement and optimization platform that delivers the industry’s most actionable data to drive superior results for the world’s largest advertisers, publishers, and media platforms. IAS’s software provides comprehensive and enriched data that ensures ads are seen by real people in safe and suitable environments, while improving return on ad spend for advertisers and yield for publishers. Our mission is to be the global benchmark for trust and transparency in digital media quality. For more information, visit integralads.com.

Equal Opportunity Employer:

IAS is an equal opportunity employer, committed to our diversity and inclusiveness. We will consider all qualified applicants without regard to race, color, nationality, gender, gender identity or expression, sexual orientation, religion, disability or age. We strongly encourage women, people of color, members of the LGBTQIA community, people with disabilities and veterans to apply.

California Applicant Pre-Collection Notice:

We collect personal information (PI) from you in connection with your application for employment or engagement with IAS, including the following categories of PI: identifiers, personal records, commercial information, professional or employment or engagement information, non-public education records, and inferences drawn from your PI. We collect your PI for our purposes, including performing services and operations related to your potential employment or engagement. For additional details or if you have questions, contact us at [email protected].

To learn more about us, please visit http://integralads.com/ 

Attention agency/3rd party recruiters: IAS does not accept any unsolicited resumes or candidate profiles. If you are interested in becoming an IAS recruiting partner, please send an email introducing your company to [email protected]. We will get back to you if there's interest in a partnership.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • RLanguages
    • ScalaLanguages
    • SqlLanguages
    • jQueryLibraries
    • jQuery UILibraries
    • Twitter BootstrapLibraries
    • HadoopFrameworks
    • Node.jsFrameworks
    • SpringFrameworks
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • Aha!Management
    • ConfluenceManagement
    • JIRAManagement
    • SmartsheetManagement
    • WordpressCMS
    • InsightlyCRM
    • SalesforceCRM
    • Campaign MonitorEmail
    • MailChimpEmail
    • MarketoLead Gen

Location

12 E 49th St, New York , NY 10017

An Insider's view of Integral Ad Science

How would you describe the company’s work-life balance?

What I love about working at IAS is that everyone gives 100% at work, but everyone also respects that our lives outside work are important as well. The work-life balance at IAS is an important part of the company culture -- management recognizes that for employees to do their best work, we need the time to recharge and relax as well.

Anna

Global Agency Lead

How do you collaborate with other teams in the company?

Right from the beginning, I get everyone involved. I establish a space where we can get to know each other and our specific goals, and I keep people aware and engaged through transparent communication, clear timelines, & consistent check-ins. Ultimately, I see each project as an opportunity to foster a collaborative cross-functional culture at IAS.

Farhana

Lead UX Researcher

What makes someone successful on your team?

Possessing both the desire to grok how complex things work and the diligence to pursue that trail of understanding are the key attributes I see in individuals who do really well on my team.

Amy

Vice President, CTV Strategy

How do your team's ideas influence the company's direction?

Data scientists are part of every step of the innovation cycle: we discuss needs with the product and leadership teams, we explore unknown data patterns, we prototype new solutions, and work with engineering in putting these new solutions in production.

Mattia

Data Science Senior Manager

How do you make yourself accessible to the rest of the team?

It's more important than ever to have open channels of communication. We hold weekly virtual town halls where we keep everyone updated on important company news, but more importantly, open our leadership team up for questions. We have several open Slack channels where the team can ask about anything - from my US Open picks to our latest policies.

Lisa

Chief Executive Officer

What are Integral Ad Science Perks + Benefits

Integral Ad Science Benefits Overview

We want our employees to stay happy, healthy, and inspired. At IAS, we offer unlimited PTO, comprehensive health insurance, employer 401k match, and much more - from an employee volunteer program to happy hours and snacks in the office.

Culture
Volunteer in local community
Partners with nonprofits
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Open office floor plan
Employee resource groups
Hybrid work model
In-person all-hands meetings
In-person revenue kickoff
Summer hours
Employee awards
Flexible work schedule
Remote work program
Diversity
Dedicated diversity and inclusion staff
Highly diverse management team
Mandated unconscious bias training
Mean gender pay gap below 10%
Diversity employee resource groups
Hiring practices that promote diversity
Diversity recruitment program
Health Insurance + Wellness
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Wellness programs
Mental health benefits
Transgender health care benefits
Abortion travel benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Employee stock purchase plan
Performance bonus
Charitable contribution matching
Child Care & Parental Leave
Childcare benefits
Generous parental leave
Family medical leave
Fertility benefits
Vacation + Time Off
Unlimited vacation policy
Generous PTO
Paid volunteer time
Paid holidays
Paid sick days
Flexible time off
Bereavement leave benefits
Office Perks
Commuter benefits
Company-sponsored outings
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Recreational clubs
Fitness stipend
Meditation space
Professional Development
Lunch and learns
Promote from within
Mentorship program
Our mentorship program includes ___.Our mentorship is part of our Manager Program and Internship Program.
Continuing education available during work hours
Online course subscriptions available
Customized development tracks

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