Content Marketing Manager (B2B)

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WHO WE ARE
Stensul is transforming the way enterprise marketers work. Our email generation platform is centralized, scalable, and pre-configured to each brand. By bypassing all of the back-and-forth with designers, developers and QA, marketers can focus on crafting content that inspires and delivers real results. Build emails in our platform, and then instantly send them out through your ESP or Marketing Cloud. With stensul, marketers are reimagining what’s possible with email.

WHAT YOU'LL DO
You will work in our Chelsea office in NYC and will be the heart of all stensul content. You will be responsible for owning all things content. This includes thinking and executing on content strategy, building a true editorial calendar, and producing engaging content that delivers value to our audiences. You need to completely understand our buyer, their motivations, their business goals, their personal goals, and truly understand the overall buyer journey in the large companies we sell to. 

You need to know how to create and use content that cuts through the clutter in our crowded market. 

You’ll engage our audience with strong storytelling, use your digital savvy to amplify our voice and reach on social, and be analytical in your approach to measuring content success. 

Additionally, you will be the go to person when it comes to marketing communications, working across sales, product, and the executive team. This is an amazing, career-marking opportunity if you are an A player and ready to deliver.

Responsibilities:

  • Own content creation and manage the company blog
  • Put metrics in place to measure audience growth and engagement
  • Manage a 90-day content calendar that outlines the specific materials that we will publish across all channels
  • Manage our social media presence, including building and executing influencer marketing and social strategy
  • Create and maintain a portfolio of marketing materials and sales enablement content that support the company’s overall marketing strategy and ensure consistency with brand voice
  • Assist in demand generation campaigns across email, webinars, downloadable content, etc.

WHO YOU ARE

  • 2 - 5 years experience in B2B content marketing
  • MUST be a self-starter who combines a high level of creativity/initiative with strong organizational skills
  • Exceptional communicator, able to translate complex technology/concepts to easily understandable written/spoken words
  • Ability to "figure it out"
  • Working knowledge of SEO best practices
  • Resourcefulness and comfortable with testing non-traditional methods and channels

WHAT WE OFFER

  • Competitive compensation package
  • Full insurance benefits (medical/dental/vision), pre-tax commuter benefits, and more
  • Your choice of Mac or PC laptop
  • Extra goodies like team lunches, lots of munchies and drinks in the office, bowling nights, etc.
  • Non-stop availability of competitors for office ping pong, foosball or darts
  • LOTS of sunlight in our Chelsea office
  • We are a growing company, so as we grow, YOU will grow!

stensul does not work with agencies and is not responsible for any fees associated with unsolicited third-party submissions.

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Location

Located just north of Madison Square Park, this centrally located neighborhood is the current hub for New York’s creative and tech industries. New restaurants, bars and world-class hotels line historic streets, making this area buzz with its own unique energy. Easy access to public transportation.

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