About the Company:

Industrious is the largest premium flexible workspace provider in the U.S. with over 80 locations in more than 45 U.S. cities. Its Workplace Experience platform, which pairs thoughtfully-designed spaces with hospitality-driven services and amenities, has reshaped the concept of coworking into a scalable solution for companies of all sizes and stages. Since its founding in 2013, Industrious has helped thousands of companies scale their businesses while maintaining the highest NPS scores in the industry. For more information, visit www.industriousoffice.com.

As we shape the future of workplace experience, we’re looking for motivated, thoughtful, and collaborative people who are excited to join a high-growth, warm, and welcoming team.  For more information, please visit www.industriousoffice.com/careers.

About The Role

Industrious is looking for an experienced B2B and B2C content writer to join our rapidly expanding marketing team. In this role, you will be responsible for driving the company’s messaging and creating compelling content for a variety of audiences and channels to drive awareness, growth, demand, acquisition, and retention. The ideal candidate will be a masterful storyteller that thrives in a fast-growing environment, and has a data-driven approach to content strategy.

Responsibilities 

• Produce compelling sales-enablement content as well as engaging storytelling content that effectively establishes the company’s industry authority and demonstrates a true understanding of our audiences and its needs 
• Ability to conduct effective and relevant research in order to develop case studies, white papers, research reports, blogs, and more
• Lead and own content production for B2B and B2C content across a variety of channels including the website, blog, email, advertisements, direct mail, case studies, research reports, white papers, and more
• Collaborate with key marketing team members and subject matter experts across teams to leverage expertise and thought leadership
• Ensure clear and consistent messaging across all channels, driving brand awareness and effectively articulating the company value prop to each of our audiences
• Build and manage a team of freelance writers and content strategists to support the company’s needs
• Develop and manage the company’s content marketing calendar and ensure we are taking advantage of key moments in time (i.e. World Productivity Day)  
• Ability to interpret analytics and measure the effectiveness of content created in order to build a reporting practice and recreate successful initiatives

Qualifications

• Degree in English, journalism, communications, or a related field
• 3 - 5+ years of experience executing B2B and B2C content strategy
• Working knowledge of AP Style preferred
• Capable of prioritizing high impact activities 
• Ability to lead, manage, and delegate multiple projects and adapt to shifting priorities
• Proven track record in developing lead-generating and sales-enabling marketing materials
• Experience working in a high-growth company
• Industry experience is a plus

Perks:

In addition to our incredible team, there are lots of other fun reasons to work with us.

• Daily breakfast, snacks, coffee, tea, and drinks at all Industrious locations
• Health care, including vision and dental
• Learning & development grant
• 401K plan
• Smart casual dress code
• Generous vacation time
• Paid parental leave
• Team outings and annual company-wide offsite 

Industrious in the News:

• How Industrious is changing the coworking Industry
• Industrious CEO Sees Company as Less Risky Than WeWork
• Profitable By 2020: Industrious Raises $80M From Brookfield, Equinox

Industrious is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. Industrious believes that diversity is critical to our success in delivering great workplace experiences and is committed to creating an inclusive, mutually respectful environment which celebrates diversity of our people. We seek to hire on the basis of merit, competence, performance, and business needs.