FanDuel is the pioneer of online daily fantasy sports, one of the fastest growing sectors of the sports and entertainment industry. Since our launch in 2009, we’ve been disrupting the fantasy sports industry and changing the way millions of people experience sports.

About the role

We’re looking for a versatile Programmatic Marketing Manager to join the acquisition team to lead our programmatic marketing campaigns. The ideal candidate has experience spending 7-figures acquiring users across platforms and is well-versed in reporting tools. 

 What you'll do

• Plan, buy and optimize evergreen and tentpole campaign programmatic media
• Collaborate independently across partner organizations (strategy, creative, analytics) to drive innovative and impactful brand marketing as well as efficient direct response conversion marketing
• Launch and manage paid acquisition campaigns across a large variety of platforms and sources
• Use mobile reporting tools like Adjust and Amplitude to dig into user cohort data and optimize traffic sources to drive higher ROI 
• Have a direct input into our MarTech strategy being the lead for our DMP execution
• Partner with the CRM team to launch paid retargeting campaigns, designed to increase the entry fees / user of the existing customer base 

 Who we're looking for

• A track record working in acquisition for a consumer-facing app or website 
• Strong knowledge of the digital and mobile marketing landscape, with a focus on the auction models and bidding strategies across all major platforms
• Familiarity negotiating favorable rates and deal structures with advertising partners 
• Solid understanding of marketing testing and reporting methodology
• Ability to succinctly communicate both verbally and in writing, and provide clear direction on projects
• Ability to interface with a wide range of internal teams
• Advanced Excel skills required
• Meticulous attention to detail

What you get in return

Beyond working with such a great team?

• An exciting environment with real growth
• Contribute to exciting products used by a highly passionate user base
• Personal learning and development opportunities
• Unlimited holiday allowance
• 401K plan
• 100% coverage of health insurance premiums

There's more, but we don't want to go on and on.

FanDuel is an equal opportunities employer. Diversity and inclusion in FanDuel means that we respect and value everyone as individuals. We don't tolerate bias, judgment or harassment. Our focus is on developing employees so that they reach their full potential.