Director, Demand Generation
Unqork is an enterprise software company with a no-code platform that digitizes the entire client lifecycle and eliminates dependence on paper for financial services and insurance companies. The company’s patent-pending technology uses AI and machine transcription for risk assessment and digitization, utilizing each client’s existing product and underwriting rules, layered on top of legacy IT systems. The software-as-a-service (SaaS) technology creates custom client onboarding and servicing forms using a drag-and-drop interface which can be implemented within weeks instead of months – unlike most hard-coded technology builds. The result is an easy to use and streamlined front-end agent and consumer experience that significantly reduces operational costs and eliminates errors while accelerating sales and business growth.
Some of the world’s largest insurance and financial companies use Unqork to define new business rules and deploy products/applications seamlessly and effortlessly without relying on costly development and maintenance of a code base. Gary Hoberman, former CIO of Metlife, founded Unqork in 2017 with a team of hand-picked industry professionals and has created an ‘elegant paradigm shift’ in the way insurance and financial companies are able to operate.
Our technology is great, but our team is what makes Unqork world-class. We are seeking great designers: product designers, visual designers, and UX designers to join our growing team.
Unqork is looking for a talented Account Based Marketing ABM like yourself to come aboard and be part of our team. Bring your excitement and passion about the planning and execution of marketing programs, targeting our base of named accounts and will have experience in both building and executing personalized inbound/outbound marketing campaigns.
What You'll Do
- You will work closely with sales leadership, sales directors and business development
- Contact discovery programs
- You must learn to understanding the content available and guiding sales representatives on how to engage with their top accounts
- Targeted display ads
- Email CTA campaigns
- Paid social
- Direct mail
- Creating custom Uberflip landing pages with the help of sales representatives
- You should be able to think outside what has been done to what we could do to optimize campaigns
Who you are:
- 4-5 years of demand generation or general marketing SaaS experience
- Experience with online and offline marketing programs with knowledge of current trends, media and tools
- Experience using Salesforce.com , Uberflip and Marketing Automation tools
- Creative spark as expressed in ideas for messaging, creative design, etc.
- Must pay maniacal attention to detail, strong project and time management
- Experience in evolving marketing programs based on performance data, ground level feedback from sales and understanding of the business
- Creative, innovative, resourceful and get-it-done results orientation
- Ability to work successfully in an ever-changing environment with competing priorities
Unqork is an equal opportunity employer, and proud to be committed to diversity and inclusiveness. We will consider all qualified applicants without regard to race, color, nationality, gender, gender identity or expression, sexual orientation, religion, disability or age.