Who We Are:

Something Navy is a lifestyle media and Direct To Consumer brand. Initiated in 2009 as a style destination by Arielle Charnas, Something Navy is a digitally native, social media first brand with a mission to curate recommendations and create product worthy of your time, attention, and wallets.  Born from the belief that we can be whatever we want, and still be ourselves, Something Navy features fashion forward classics and elevated everyday pieces that leave you feeling unapologetically you.

Having the right people is the key to being successful here. We value and mentor each member of our growing team. Something Navy searches for talented, goal-oriented professionals who live and breathe the brand and thrive in a flexible and changing work environment and can adapt to anything. Our team of innovators have enabled us to continue to grow and expand. We encourage an entrepreneurial spirit while empowering our employees to be independent and creative in whatever they do to achieve success. 
 

What You Will Do:

The Director of Growth Marketing and CRM is a true full-stack integrated marketing leader who will develop and execute our acquisition and retention strategy. The ideal candidate will have a proactive approach and can juggle multiple responsibilities and excels under pressure. They must also be comfortable taking on a high level of responsibility You will be responsible for strategically driving the team forward.

• Manage digital marketing campaign set-up, delivery, performance, testing and reporting across digital and social channels, including Facebook/Instagram, Display, Search, and other marketing platforms
• Analyze data, identify trends, implement optimizations on a day to day basis across paid marketing channels
• Manage and track monthly, quarterly and yearly marketing budgets.
• Ensure that marketing campaign funnels and customer/user behavior flows are tracked accurately for reporting and analysis purposes
• Track and monitor KPIs through weekly and monthly reports, including how performance is tracking vs. projections
• Deliver insights and optimization recommendations across multiple channels to identify key growth and optimization opportunities
• Collaborate closely with the creative team to provide insight to inform creative recommendations
• Source and identify new marketing opportunities on an always-on basis to support customer acquisition needs
• Stay on top of industry changes, algorithm updates and their impact on our sites.

What We're Looking For:

• 2+ years in a digital marketing role with a focus on direct response
• Hands on experience managing paid social + digital campaigns, preferably Facebook Ads Manager and Google AdWords
• Passion for and knowledge of the overall digital marketing landscape
• Expert in excel, can manipulate raw data to draw insights via vlookups, pivot tables, graphs, etc.
• Experience with audience segmentation and A/B testing to drive learnings and optimizations
• Strong communication skills. Ability to effectively communicate and share results with the team
• Experience with google analytics, shopify and CRM tools preferred
• Have acute attention to detail and never-ending curiosity
• Quick learner and a creative problem solver who believes every situation has an optimal solution
• Persistent and relentless when it comes to achieving personal and professional goals

Something Navy is an Equal Opportunity Employer. EOE