Marketing Business Intelligence Director

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We’re Analytic Partners. Founded in 2000, Analytic Partners is the world’s premier technology driven, people enabled, analytic solution provider. Our mission is to turn data into expertise by enabling stronger brand connections to drive competitive advantage and deliver growth for our customers.

 We offer a cloud-based, managed software platform which delivers adaptive solutions for deeper business understanding and right-time planning and optimization for marketing and beyond. We work with top-tier companies across the globe in a wide range of industries Including: Automotive, Consumer & Business Technology, Consumer Goods, Financial Services, Retail & Restaurants, Telco & Entertainment, Travel & Hospitality, and Wine, Beer & Spirits.

We’re growing fast with global operations across our full-service offices in New York City, Miami, Denver, Charlottesville, Dublin, London, Paris, Hamburg, Munich, Sydney, Melbourne, Singapore, and Shanghai.


Analytic Partners is looking for a marketing and business analytics storytelling professional that will help support our continued growth. This person would be responsible for developing thought leadership and content for the industry and our customers by leveraging and advancing our collective intelligence; helping to define our content and strategy.

In partnering with the Product, Marketing and Client Engagement Teams, this person would work to understand and maximize the use of our accumulated numbers and knowledge to triangulate and create important data, facts and principles that we can leverage to complement customer analytics and for company marketing use. This person would be responsible for leveraging and creating cross-industry insight data, crowdsourcing viewpoints from our team and supporting quarterly reports, meta-analysis papers and briefs. They may also be asked to participate in webinars and presentations for customers, prospects, and industry analysts. Drive thought leadership efforts and help drive customer success, support expansion and industry event efforts, and client advocacy for Analytic Partners


What we value in you:

  • You’ve got positive energy and you’re passionate about working with data. You’re optimistic about the future of using data to make informed business decisions.
  • You’re never tired of learning and are always looking for ways to grow personally and professionally
  • You thrive in collaborative work environments. You’re both an active communicator and an eager listener - because let’s face it, you can’t have one without the other.
  • You can pivot on the fly. Analytics is constantly changing, and we need to keep adapting and evolving that change too. What you worked on last month may not be what you work on today, and that excites you.
  • You have a “can do” attitude. Our teams create high-quality work on quick timelines.
  • Do you enjoy owning a problem and see it as an opportunity to innovate and challenge the status quo? We’re all about harnessing innovation and are constantly looking for ways to improve
  • You want to be part of a winning team. We’re stronger together, and you’re a person who embraces being pushed out of your comfort zone.

What you’ll be doing:

  • Collaborate with Customer Engagement Team, Marketing, Product, Sales and other functions to establish best practices, insights, and drive sharing to integrate and cross-pollinate best-in-class learnings and insight
  • Develop and maintain sales enablement content and support web, press, industry conferences, webinars, white papers, quarterly reports, RFPs, pitch support and marketing campaigns
  • Conduct analysis on internal data, synthesize research across disparate information, iterate and pressure test hypotheses, and capture more systematic knowledge and insights
  • Collaborate with business teams to collect, generalize, and publish industry trend analysis, customer success use cases and best practices
  • Expand our internal research capabilities and explore opportunities to further develop our collective intelligence beyond our current data and knowledge assets
  • Help support industry awareness initiatives through content creation, development of improved process to collect learnings and database meta insights, showcasing case studies, and proper measurement practices to raise the visibility of the company as a whole

What we look for in you:

  • Experience in marketing analytics and AdTech/MarTech industry
  • 8-10+ years of work experience as an Analyst, Consultant or Marketing/Media expert
  • Proven track record in crafting compelling positioning and thought leadership content
  • Exceptional writing skills and prior experience in creating written and visual content such as white papers, reports, presentations, webinars, case studies, and blog posts
  • Strong knowledge of data, marketing, analytics, technology and the advertising ecosystem
  • Excellent time management and project prioritization skills with ability to multi-task
  • Ability to connect effectively and constructively with cross-function teams and clients to understand and articulate marketplace needs, and to communicate our capabilities & expertise
  • Ability to weigh competing priorities, manage tradeoffs and evaluate opportunistic new ideas with stakeholders, driving to consensus while maintaining a clear focus on overarching priorities
  • Works with respect & integrity, serves as an example of excellence in leadership
  • Problem solving and storytelling skillset using logical analysis, visualization, and storytelling to explain and clarify complex concepts

The ideal person for this role would have a thorough understanding of how marketing impacts consumer behavior and business performance as well as a strong knowledgebase of today’s marketing and media landscape. They would be willing and interested in being hands-on with data mining to seek and pressure test hypotheses, iterate creative ways of showcasing information, and have strong verbal and written communication skills. This passionate, analytical and self-motivated person can see the big picture but have strong attention to detail and can easily wear multiple hats while working across a fast-growing organization. 


Our Company values and culture:

Our differentiator is – Our People! We hire the brightest talent and develop them into leaders. We foster a culture of PEOPLE, PASSION and GROWTH.

People: We value our people, clients, and partners

Passion: We love what we do

Growth: Unlimited growth means unlimited potential

AP is a client-focused, team-oriented organization where innovation and results are rewarded, and individuals can chart the course of their own careers.

As a woman-owned and led company, this has meant supporting a meritocracy where everyone has opportunities to achieve their best and ensure we foster an environment of diversity, equity, and inclusion. In practice this means we will not only work to recruit a diverse workforce, but also maximize the full potential of all of our people. You can read more about our commitment to DEI  here

Additionally, Analytic Partners participates in the E-Verify program in certain locations, as required by law.

Country specific benefits:

Base salary + target bonus + benefits (including medical, dental, vision and 401(k)).

 

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Location

We are two blocks from Grand Central Station, it is a short walk to the station. Restaurants, Bryant Park, Whole Foods, are a short walk away.

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