Paid Social Associate at Better.com

| Greater NYC Area
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Better is redefining homeownership and making it simpler, faster—and most importantly—more accessible for everyone. We leverage technology and expertise to find ways that we can make the homebuying journey more approachable and understandable. 

  • Right now we’re funding over $2 billion in home loans per month
  • We’ve funded over $14 billion in loans and $3.5 billion in insurance 
  • We ranked #1 in the U.S. on LinkedIn's Top Startups 2020
  • We ranked #11 on Fortune’s Best Places to Work in Financial Services 2020
  • Our Founder and CEO was named in Comparably's Top 25 CEOs for Diversity
  • We were listed to Forbes’ FinTech 50 2020
  • And #15 on the 2020 CNBC Disruptor 50 
  • We’ve secured over $254 million from our investors to date 

Our company is made up of driven, passionate people who bring their unique backgrounds and perspectives to everything we do and we are committed to fostering diversity, multiculturalism, and inclusion. We see the perspectives that each person brings and a diverse workforce as essential for individual and collective success. We believe it’s important to foster a company culture that encourages curiosity and passion—from employee resource groups and learning opportunities to team outings and community outreach.

A Better opportunity:

Our Acquisition team is searching for a Paid Social Associate who will work cross-functionally with Sales, Marketing, and other teams to deliver against paid acquisition and business KPIs. Better.com’s Acquisition team plays a critical function in our drive to gain substantial market share by identifying the right audiences to target, the relevant media channels to acquire them, and managing our spend across those channels with hawkish attention to performance. Reporting to the Director of Paid Media, this hire will have a direct influence on our growth strategy and our ability to continue evolving our customer experience.

Responsibilities will include:

  • Contributing to the oversight of performance management of customer acquisition marketing activity
  • Optimizing acquisition campaigns by analyzing market trends and testing new targeting segments
  • Ideating creative opportunities and creation of assets and audiences to improve acquisition channels
  • Conducting various types of creative analysis to yield successful results
  • Partnering with Product and Tech to test and optimize acquisition and engagement opportunities within the product experience
  • Taking ownership of key parts of the new user funnel, including delivering a plan for improvements in user experience KPIs
  • Leading day-to-day relationship with Facebook account rep & media vendors to maintain expectations around business objectives and deliverables

About You:

  • You have 2+ years experience in a digital/growth marketing role, with a particular focus on consumer acquisition.
  • You have 2+ years of direct experience in Paid Social and an understanding of the mechanics behind all marketing channels.
  • You have significant familiarity with tools across the marketing stack, such as: DCM, Segment, GA, GTM, Unbounce, DSPs, etc.
  • You are analytically driven with a strong understanding of data, related tools (such as Metabase, Tableau, Looker, etc.) and the underlying methodologies used to inform decision making.
  • You have a growth mentality and opt for action (through testing, for example) when it comes to driving growth.
  • You have critical attention to detail and an ability to effectively balance big-picture strategic work with execution.

Bonus Points For: 

  • Previous experience in start-up environments dealing with Travel, Finance, Auto, Furniture.
  • Previous mortgage experience.
  • Experience with SQL.

The Better mission is rooted in values that drive us.

  • We do what’s in the best interest of the consumer, not ourselves
  • We have growth mindsets, not fixed ones
  • We believe that success lies in execution, not credentials
  • We act like owners, not just employees
  • We work to find answers on our own, not wait for them to be given to us 
  • We optimize for mission, not ego

Our mission speaks for itself—we continue to outpace the industry at every turn. We’ve recently joined forces in partnership with Ally Bank, and our backers have helped build some of the most transformative tech and finance companies in history. Kleiner Perkins, Goldman Sachs, American Express, Citigroup, Activant Capital, Ally Bank, and others have invested in our vision for what homeownership can be.

Better is an equal opportunity employer. We do not discriminate on the basis of race, color, religion or religious creed, sexual orientation, gender, gender identity, marital status, family or parental status, disability, military or veteran status, age, or any other basis protected by law. All employment decisions at Better are based on a person’s merit, business needs, and role requirements.

Depending on your location, the California Consumer Privacy Act or other laws may regulate the way we manage the data of job applicants. For further information on how we collect data of job applicants, please click here. By submitting your application, you are agreeing to our use and processing of your data as required.

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Location

Across the street from the tallest building in the western hemisphere.

An Insider's view of Better.com

How would you describe the company’s work-life balance?

It's not a secret that at a successful start-up, you have to work hard. That's why we have a very liberal work-from-home and unlimited PTO policy at Better. We know that people perform their best when they're happy and healthy, and emphasize that your individual needs being met are what helps meet the needs of our customers.

David

Sales

What does your typical day look like?

First, I glance at emails and my calendar. Then, I put in my free Seamless order (lunch and dinner is covered). I then use the first few hours of my day for deep thinking and problem solving where I sit with my notebook to brainstorm and sketch out ideas and initiatives. After lunch is when I have all of my meetings with teams in the US and India.

Jillian

Collateral

How has your career grown since starting at the company?

I started as an Office Manager from Undergrad. A year later, I became a Customer Experience Associate for our Mortgage Operations team, and 3 months after that, I managed a team of 10 associates. Two years later, I found myself as a Customer Experience Strategist. I've had the opportunity to grow tremendously within and outside of my roles.

Kristin

Customer Experience Strategist

What are Better.com Perks + Benefits

Better.com Benefits Overview

Life/work, not work/life- All work and no play is a recipe for a breakdown. So we give our team members unlimited time off.

Community Feels- Happy hours, birthday parties, book clubs, and more. We believe in building a community, not just a company.

Tools of the Trade- From cozy couches to new computers, Better provides whatever you need to help us succeed.

Full Health Bars- We take care of our own. Better offers fully funded health, dental, and vision benefits, as well as a 401k plan and up to 20 weeks paid parental leave.

Food For Days- Hungry employees aren’t happy employees. That’s why Better team members get free lunch, dinner, and snacks. Every. Single. Day.

Competitive Compensation- Cash and equity. If you care about that sort of thing. Which we do.

Culture
Friends outside of work
Eat lunch together
Open door policy
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
Stocked Kitchen
Relocation Assistance
Professional Development Benefits
Job Training & Conferences
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