Product Marketing Manager

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WHO WE ARE LOOKING FOR:

This role will work closely with Product Management, Client Services and Sales during the product development process to organize communication around product launches from conception to implementation, and integrates feature rollouts into larger marketing strategies as part of an interdisciplinary team.

WHAT YOU WILL BE DOING:

  • The Product Marketing team sits at the nexus of customer needs, the product roadmap, competitive environment and the organization’s go-to-market activities.
  • Support go-to-market activities with deep understanding of specific user segments, providing market intelligence on how they discover, assess, buy and their buying criteria; be the expert on the competition
  • Manage the product communications process from the development pipeline to beta and into general availability, including product messaging, collateral development and education
  • Develop the positioning and strategic briefs for go-to-market execution that differentiate our products, and help the wider Marketing Team execute effectively
  • Provide subject matter expertise for internal and external product/service/solution training materials
  • Competitive research - Perform continual assessment of competitive landscape, develop and refine competitive positioning
  • Support the development of our relationships with industry analysts
  • Manage the process of gaining customer feedback to obtain competitive and market insights that can shed light on customer needs and inform key product enhancements and new products

WHAT YOU BRING TO THE TABLE:

  • Outstanding verbal and written communication skills are critical
  • Ability to translate complex concepts into competitive, compelling marketing messages
  • Deep understanding of the B2B advertising/marketing technology space or product marketing experience for a mid to large-sized SaaS technology organization
  • Proven track record of prioritizing and delivering results within an entrepreneurial, fast-paced environment
  • Ability to drive communication processes and work effectively across global cross- functional teams
  • Solution-oriented with ability to structure complex issues
  • Applies technical/analytical marketing techniques and uses data for decision-making
  • Is hands-on, and committed to exceptional output
  • Brings a creative approach and fresh ideas to sustained marketing campaigns
  • BA/BS degree & 5-6 years of relevant product marketing experience

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

The Trade Desk does not accept unsolicited resumes from search firm recruiters. Fees will not be paid in the event a candidate submitted by a recruiter without a contract in place is hired; such resumes will be deemed the sole property of The Trade Desk. The Trade Desk is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.

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Location

Our NY office is in the Grace Building with sweeping views of the city, Bryant Park and close to lots of great restaurants.

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