Senior Account Manager - Paid Social

| Greater NYC Area
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ABOUT THE ROLE

Metric Theory's Senior Account Manager – Paid Social position is at the core of Metric Theory's award-winning results and industry-leading client retention rates. Our Sr. Account Managers are experts in Facebook and LinkedIn advertising, responsible for driving KPI improvements and developing cutting-edge strategies tailored to client goals. This role will give you the opportunity to manage a portfolio of clients across industries, ranging from $100k-$700k/month in ad spend. Core responsibilities include strategy development, tactical execution, and management of client relationships.

Working within our collaborative team format, you will execute work on live efforts under the guidance of seasoned industry vets and with support of Analysts. You will begin to take on new clients in month 1. Your responsibilities at this point include:

  • Build & optimize Facebook, LinkedIn, Pinterest & other paid social campaigns for a roster of performance B2B, retail and lead generation clients across various industries
  • Define, monitor and analyze trends in clients' KPIs
  • Develop paid social strategy based on client-specific goals
  • Actively test and analyze targeting, ad creative, landing pages and positioning to drive results in line with clients' goals
  • Communicate performance results and strategy recommendations to clients & secure buy-in from decision makers
  • Partner with clients to consult on overall digital marketing strategy
  • Create quarterly business reviews & other client-facing presentations that outline performance, insights from testing, and key strategic opportunities
  • Follow paid social industry trends, contribute to our agency blog, and help train our campaign management team

With support of the management team, you are given the autonomy to manage the entire lifecycle of the client from onboarding to renewal. You're also encouraged to contribute to new specialty areas, write blog posts and train our new hires.

As you progress, the training will continue. The goal of our ongoing training program is to develop you into a Senior Manager role. Senior Managers typically choose one of three tracks:

  • A team lead track, in which you shift to a people management role and directly manage a team of Account Managers
  • An enterprise accounts track, in which you guide the account team & own the client relationship for some of our largest clients
  • A specialist track, in which you develop deep expertise in one area of paid social and direct that offering or competency for the agency (ex: Quora advertising)

Due to our growth plans, it is critical that members of our team possess the qualities required to develop into strong leaders for our team in the future.


ABOUT YOU
Qualifications

  • 2+ Years of direct paid social client management including paid social strategy development, execution & client relationship management
  • Facebook experience is a must, LinkedIn experience is a plus.
  • Strong data analytics and strategy background, including experience using Google Analytics
  • Experience presenting digital marketing strategy to C-Suite and executive audiences
  • Comfortable optimizing toward back-end metrics from a CRM such as Salesforce
  • High-level Excel proficiency
  • Not afraid to get in the weeds, but still able to see the trees, forest, and ecosystem
  • Exceptional communication skills & interpersonal skills
  • An eagerness to work as a member of a fast-growing team


ABOUT METRIC THEORY

Metric Theory is one of the fastest growing digital marketing agency headquartered in the Bay Area, with offices across the country. Founded in 2012 as a team of six, MT has grown into a 150+ company and a respected competitor in our industry (see awards below). We are committed to empowering employees and promoting self-awareness, teamwork, empathy, and proactiveness throughout our organization.

Most Recent Notable Awards

  • Search Engine Land Agency of The Year in 2019
  • Digiday Worklife Award in 2019
  • Adweek 100: Fastest Growing Agencies in 2019
  • Inc. 5000 Fastest Growing Companies in 2017, 2018 and 2019
  • Inc. Best Workplaces 2017, 2018 and 2019
  • Denver Business Journal's Best Places to Work 2017, 2018 and 2019
  • #7 in Entrepreneur's Top Company Cultures 2018

Why We're Frequently Ranked a Best Place to Work

  • Tireless focus on culture that unites everyone around common goals and shared principles
  • Openness to new ideas that affords employees the opportunity to make a difference on day 1
  • Frequent 360-degree feedback that pushes everyone to get better together
  • Universal eagerness to help each other without the expectation of anything in return
  • Conscious focus on learning & professional development at all levels of the organization
  • Generous paid time off and work from home, including company-wide work from home week between Christmas and New Year's, annual "work from anywhere" week, birthday PTO, and more
  • Excellent medical, dental & vision coverage, 401(k), monthly gym stipend, and pre-tax commuter benefit
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Technology we use

  • Product
    • Google AnalyticsAnalytics
    • AsanaManagement

Location

Located near Battery Park in FiDi, you can travel by subway or ferry to our office. This historic neighborhood has plenty of bars and restaurants!

An Insider's view of Metric Theory

What are some social events your company does?

Our offices love to celebrate with each other! From quota celebrations to new hire lunches to charity events. In the NYC office, you can find us taking boat cruises around the city, seeing comedy shows, or hitting the bowling alley. We’re a lively group that loves to experience new things (or head to our go-to spot for an impromptu happy hour).

Megan

Account Manager

How does the company support your career growth?

Metric Theory has supported my career growth from day 1. I began my career at MT as an analyst where they taught me all about SEM and digital advertising. It was a crash course and more detailed than what I had learned in school. Since then, they have been great at giving me goals & focus areas aimed at promoting me. They are always in my corner.

Kailee

Senior Manager, Account Services

How do your team's ideas influence the company's direction?

Because we’re in the services industry, our product is our people. Culture is therefore incredibly important at Metric Theory to ensure our employees are happy and productive. Those who have a positive impact on culture, in addition to strong job performance, have the most success on our team. We value proactiveness, empathy, and self-awareness.

Barbara

Senior Manager, Account Services

How has your career grown since starting at the company?

Since starting at Metric Theory, my career has grown because of the comprehensive analyst training program and the amazing and talented people I get to work with. Every team member I work with has encouraged me to think outside the box and has helped me improve my digital marketing skills, from simple execution steps or strategy optimization.

Kate

PPC Analyst

What are Metric Theory Perks + Benefits

Metric Theory Benefits Overview

Along with Health, Dental, and Vision insurance, we also offer 401k and wellness perks. We understand that life outside of the office is just as important as life at work. Metric Theory focuses on creating a work and life balance for our employees through flexible work from home hours. We also want to foster our culture of collaboration and team work through coffee chats, lunch and learns, company outings, etc.

Culture
Volunteer in Local Community
Partners with Nonprofits
Friends Outside of Work
Eat Lunch Together
Intracompany Committees
Open Door Policy
Team-Owned Deliverables
Team-Based Strategic Planning
Group Brainstorming Sessions
Open Office Floor Plan
Diversity
Dedicated Diversity/Inclusion Staff
Highly-Diverse Management Team
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Pet Friendly
Recreational Clubs
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and Learns
Cross Functional Training Encouraged
Promote from Within
Mentorship Program
Time Allotted for Learning
Customized Development Tracks
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