Senior Director of Marketing, North America

| Greater NYC Area

WHO WE ARE LOOKING FOR:

The Senior Director of Marketing, North America is an experienced, results-driven and inspiring leader who will design and execute The Trade Desk’s brand marketing strategy for North America. We’re focused on increasing our brand awareness among marketers, technology and business audiences, increasing customer engagement and spend across our agency clients, and attracting top talent. This role will lead the development of our annual marketing plan for North America, working with teams across advertising, events, marketing automation, search, social media, product marketing, partnerships and industry organizations. With direct oversight of demand generation and our customer funnel, this position drives leads, nurtures prospects and, ultimately, increases our share of wallet through integrated marketing campaigns. The person in this role will be an integral contributor to a fast-paced, high-growth company in an industry that is ever-changing.

WHAT YOU WILL BE DOING:

  • Build and launch marketing campaigns with measurable impact; develop the strategy, KPIs and plans, ensure coordinated execution and, when appropriate, oversee global campaigns
  • Lead a team of talented, driven marketers; coaching them to excel each day, developing their professional skillset and empowering them to contribute at their highest capability
  • Conduct market research to track brand health and understand target audiences
  • Collaborate with creative and content resources internally and externally to deliver compelling campaign materials
  • Support product launches and work closely with Product Marketing team
  • Manage industry and media partnerships with an eye towards increasing company visibility and executive engagement
  • Ensure alignment with sales and client services with a specific aim to deliver qualified leads, convert prospects and track client engagement
  • Dig into the details while maintaining a high-level outlook on progress and strategy
  • Foster a culture of constant learning and improvement, bringing and supporting new ideas
  • Orient the team around results and operate with clear measurement and goals

WHAT YOU BRING TO THE TABLE:

  • Bachelor’s degree
  • 10-15 years of marketing experience
  • Self-starter, strategic thinker and inventive marketer
  • Proven track record for developing an annual marketing plan and driving results
  • Demonstrated experience building, leading and executing 360 campaigns
  • Esteemed leader who is skilled in people development
  • Able to build consensus across peers and leadership
  • Creative approach to solving problems
  • Willing to take calculated risks that support business goals
  • Make a positive contribution to The Trade Desk company and culture

The Trade Desk does not accept unsolicited resumes from search firm recruiters. Fees will not be paid in the event a candidate submitted by a recruiter without an agreement in place is hired; such resumes will be deemed the sole property of The Trade Desk. The Trade Desk is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.

Read Full Job Description

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • .NETLanguages
    • C#Languages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • SqlLanguages
    • ReduxLibraries
    • ASP.NETFrameworks
    • SparkFrameworks
    • CassandraDatabases
    • HiveDatabases
    • Microsoft SQL ServerDatabases
    • RedisDatabases
    • VerticaDatabases
    • AerospikeDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • InVisionDesign
    • SketchDesign
    • AsanaManagement
    • ConfluenceManagement
    • JIRAManagement
    • SmartsheetManagement
    • SalesforceCRM
    • MarketoLead Gen

Location

Our NY office is sandwiched between Flatiron and K-Town, close to lots of subway stations.
2 Park Avenue, 5th Floor, New York, NY 10016

Insider's spotlight

How do you collaborate with other teams in the company?

Our most recent Connected TV (CTV) launch was exciting because CTV is a big industry game changer. A lot of people from the London office worked on the project, so I know about the problems we had to solve in order to get us to the point where we could push it live. I’m excited to see how well it takes off.

Kruna

Software Engineer

What makes someone successful on your team?

Unrelenting curiosity. When you’re given a problem or task, you’re so curious that you become obsessive about solving it. I always know that I’ve found great engineers when they refuse to let go of a problem I’ve given them until they figure it out. This quality proves especially useful for a lot of the problems we work on.

Tim

Senior Software Engineer

How do you make yourself accessible to the rest of the team?

During the Engineering Palooza event three years ago, a group of 25 engineers, spent a week in Boulder just brainstorming ideas and talking about our next-gen infrastructure. The sheer brain power in that room was absolutely amazing! Since then, the team has grown, ideas have expanded, and we’re tackling more complex problems than ever before.

Arvind

Principal Lead Software Engineer

What's the biggest problem your team is solving?

Those moments usually involve us looking at vast volumes of data to answer a question or inform a decision. A few examples are investigating how a client uses a certain feature, so we can build a new one to increase efficiency, or helping partners write an attribution model or build a custom report, so they can gain new insights from their data.

André

Solutions Architect

What are The Trade Desk Perks + Benefits

The Trade Desk Benefits Overview

At The Trade Desk we think what you do outside the office is just as important as what you do inside the office, which is why we offer a range of benefits to help our employees lead a healthy and balanced life. We offer competitive benefits ranging from parental leave to savings and investments plan that help you plan for the future. We have offices around the world and they all have something that makes them unique, whether there's a fridge stocked with local craft beer, or daily ping pong tournaments, there's always something fun happening at our TTD offices.

Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Retirement & Stock Options Benefits
401(K) Matching
Company Equity
Employee Stock Purchase Plan
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours

Additional Perks + Benefits

Competitive Salary. Flexible Hours. Meaningful Stock Options. Full health, dental, and vision coverage. Awesome office location with fully stocked fridge, gourmet local coffee, games and breakfast & lunch 2-3X per week.

More Jobs at The Trade Desk36 open jobs
All Jobs
Data + Analytics
Design + UX
Dev + Engineer
HR
Marketing
Operations
Project Mgmt
Sales
Design + UX
new
New York
Sales
new
New York
Sales
new
New York
Sales
new
New York
Operations
new
New York
Developer
new
New York
Developer
new
New York
Data + Analytics
new
New York
Operations
new
New York
Data + Analytics
new
New York
Developer
new
New York
Marketing
new
New York
Operations
new
New York
Developer
new
New York
Data + Analytics
new
New York
Data + Analytics
new
New York
Operations
new
New York
Developer
new
New York
Data + Analytics
new
New York
Marketing
new
New York
Sales
new
New York
Data + Analytics
new
New York
Marketing
new
New York
Developer
new
New York
Developer
new
New York
Marketing
new
New York
Design + UX
new
New York
Design + UX
new
New York