Senior Marketing Manager

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Attentive is looking for an ambitious Senior Marketing Manager to join our team. You'll work closely alongside a team of founders who have previously built and sold a company for nine figures, giving you direct visibility into how to scale an early-stage business. This role reports into the VP of Marketing.

As Senior Marketing Manager, you’ll support a wide-range of projects across the team, with a focus on driving quality leads, shortening the sales cycle, and scaling revenue.

Responsibilities include:

  • Sales Enablement: Contribute to the regular creation of prospect-facing materials such as sales decks, one-pagers, and direct mail campaigns.
  • Account-Based Marketing:Lead our ABM program to develop creative, integrated marketing campaigns that capture the attention of a select audience of prospects and drive demo bookings. Advise the Sales team on strategic deals and create account-specific materials to shorten the sales cycle.
  • Events: Oversee the execution of industry event sponsorships and our own hosted event series (working with the Marketing Associate). Own the post-event ROI tracking and analysis.
  • Partnerships/Referral Marketing: Manage our partnership marketing channel in coordination with Sales, including development of related materials, webinars, and in-person events. Oversee our customer referral program in collaboration with the Customer Success team.
  • Operations: Identify opportunities to continually streamline cross-functional processes and enhance marketing team performance. Assist in team-wide budget management, as well as the evaluation and implementation of new marketing technology. 

Skills & Qualifications

  • 4-5+ years of relevant experience in B2B/SaaS marketing
  • Genuine interest in mobile technology, especially its role in e-commerce
  • Analytical, data-driven mindset
  • Clear, concise communicator (writing samples will be requested)
  • Proactive and ability to work efficiently in a fast-paced environment

Benefits & Perks

  • Robust benefits package including access to various medical, dental and vision plans
  • Daily company-paid lunch, customized snacks and drinks, cold-brew coffee on tap
  • Excellent team offsites, regular company-wide events, and other fun stuff
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