Senior Product Manager, IQ Programmatic Advanced at DoubleVerify

| Greater NYC Area
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Senior Product Manager, Programmatic Reporting

Location: New York City

Reporting Relationship: Director, DV Pinnacle

About DoubleVerify

DoubleVerify is the recognized market innovator with the technology and tools that accurately authenticate the quality of digital media and drive ad performance for the world's largest brands. DV provides media transparency and accountability to deliver the highest level of impression quality for maximum advertising performance. Since 2008, DV has helped hundreds of Fortune 500 companies gain the most from their media spend by delivering best in class solutions across the digital ecosystem that help build a better industry. Learn more at


The Senior Product Manager, Programmatic Reporting will own the development of new functionality and services for DoubleVerify’s programmatic and platform reporting interface and analytics tools.

The person in this highly visible role will have oversight into DoubleVerify’s analytics and administrative interfaces used by external programmatic and platform clients. The position demands an in-depth understanding of the ad-serving ecosystem, with particular emphasis on the programmatic landscape and leading demand- and supply-side platforms, exchanges, trading desks, and ad networks. The candidate should be knowledgeable on latest ad-serving practices, tracking methods & implementations, as well as various attribution models across display, video, & mobile channels. Most important, s/he must have a strong grasp on best practices around campaign reporting within an RTB context.

This role requires strategic thinking, ingenuity, and innovation into how DoubleVerify can position itself as a market leader in the programmatic space, and requires close attention to detail. Communication and leadership skills are critically important, as the position interfaces heavily at all levels within the org and externally with DV’s partner clients. This is a hands-on product manager who will be part of a cross-functional team, owning all aspects of the Programmatic reporting product set: requirements gathering and implementation of new reporting features based on client requests and roadmap projects, technical troubleshooting, leading infrastructural and automation improvements and working closely with the Engineering team and external vendors to plan and deliver products on time and within scope. 

What you will do:

  • Own the vision and development of all client-facing reporting tools and interfaces to support DV’s rapidly-growing programmatic business
  • Work hand-in-hand with the Pinnacle and Programmatic product/engineering teams and external platform vendors in an agile framework, to develop & release market-leading pre-bid ad quality solutions 
  • Work closely with the Engineering team to analyze, define and prioritize areas of improvement for system stability and scale, including automation of processes
  • Work with cross-functional teams to lead efforts internally and externally to incorporate new and maintain existing platform integrations in DV programmatic reporting
  • Own internal and external communication around programmatic reporting both with external parties and internally with Client Account teams
  • Lead QA efforts with development teams as needed to ensure accurate reporting metrics and timely product delivery
  • Work with Tech Writer to develop and maintain product documentation for internal and external users
  • Lead troubleshooting efforts for any product and customer issues as needed
  • Deconstruct the Programmatic Reporting vision into epics and user stories necessary for development
  • Collect customer feedback (both internal and external) using both qualitative and quantitative methods, to better understand and anticipate the needs of DV’s programmatic clients
  • Run competitive analyses, analyze industry trends to understand areas of DV opportunity / differentiation


Minimum Qualifications


  • 4-8 years of Product Management experience in the advertising technology or online media industry
  • Bachelor’s degree or higher level of education and/or commensurate experience. B.S. in technical or quantitative field strongly preferred
  • Exceptional understanding of current online advertising technologies and business concepts
  • Ability to reason about and define calculations of complex business level metrics


Preferred Qualifications


  • Proficiency with determining feature behavior and systems troubleshooting through data analysis
  • Deep understanding of the programmatic space and major player (networks, DSPs, ATDs, SSPs, exchanges)
  • Experience building and/or maintaining a reporting platform in a product capacity (programmatic reporting is a plus)
  • Superb analytical skills and ability to extract actionable insights from raw data
  • Proven ability to balance multiple competing priorities and make judgement calls based on objective information when possible
  • Excellent communication skills; ability to clearly and accurately translate complex client needs of technical issues to less technical audience
  • Highly organized with a rigorous attention to detail, a drive for excellence, and a positive “can-do” approach
  • Experience working with JIRA or similar project tracking software
  • Experience with agile development methodologies


This position is full-time and based in NYC.

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Technology we use

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DoubleVerify is located in the neighborhood of Soho New York. This neighborhood is full of great places to grab lunch or shop.

What are DoubleVerify Perks + Benefits

DoubleVerify Benefits Overview

Our employees enjoy perks & benefits, some of which are global and some are locally adjusted:

-Tuition reimbursement -Health & fitness reimbursement
-401(k) matching -Comprehensive medical coverage
-Free lunch & breakfast -Fully stocked break rooms
-Commuter benefits -Unlimited days off (US)
-Annual summer outings -Weekly perks like massages & yoga
-Monthly happy hours -Company outings and events

Friends outside of work
Eat lunch together
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Acme's health insurance policy covers up to 2% of out of pocket expenses.
Life Insurance
Wellness Programs
Team workouts
Child Care & Parental Leave Benefits
Generous Parental Leave
We provide up to 16 weeks of parental leave for the primary caretaker. Acme Co. also provides 4 weeks of leave for the secondary caretaker.
Family Medical Leave
Company sponsored family events
Acme co. sponsors family oriented events Semi-annually.
Vacation & Time Off Benefits
Unlimited Vacation Policy
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Acme Co. hosts company outings Monthly.
Free Daily Meals
We provide free breakfast on Friday. Employees get free lunch on Wednesday.
Stocked Kitchen
Happy Hours
Happy hours are hosted Once per month.
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Acme Co. offers employees professional development opportunities like Annual individual budget for training, Onsite training courses.
Tuition Reimbursement
Lunch and learns
Acme Co. hosts lunch and learn meetings on occasion.
Time allotted for learning
Online course subscriptions available
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