Sr. Manager, CRM Marketing (Growth)

| Greater NYC Area
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About The Opportunity
We're all about connecting hungry diners with our network of over 300,000 restaurants nationwide. Innovative technology, user-friendly platforms and streamlined delivery capabilities set us apart and make us an industry leader in the world of online food ordering. When you join our team, you become part of a community that works together to innovate, solve problems, grow, work hard and have a ton of fun in the process!
Why Work For Us
Grubhub is a place where authentically fun culture meets innovation and teamwork. We believe in empowering people and opening doors for new opportunities. If you're looking for a place that values strong relationships, embraces diverse ideas-all while having fun together-Grubhub is the place for you!
The Sr. Manager, CRM Marketing will be responsible for owning the diner lifecycle and leading CRM marketing strategy. This includes developing and bringing to life diner journeys, designing testing roadmap/plans, leading CRM communication/campaign planning, creative development, and calendar management. You will also own monitoring, reporting, and optimization for all campaign programming, including any triggered campaigns as well as Marketing ad-hoc initiatives to support Brand, Campus Dining, Restaurants, New Verticals (e.g. convenience, alcohol), and more!
The Sr. Manager will also be responsible for providing actionable insights and recommendations to achieve business KPIs (e.g. orders per diner, diner repeat rate), as well as channel engagement goals for email, push, SMS, and In-product messaging (e.g. CTR/Opens,web/app sessions, CVR). This individual will lead all end-to-end campaign strategy, design, and activation for dynamic campaigns and should have experience working with CRM Operations, Product, Engineering, Data Science, and other technical teams.
Demonstration and examples of cross-functional leadership required as well as ability to push programs forward from conception to delivery. Must also have experience managing and coaching others, as this role will manage 3-4 direct reports.
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The Impact You Will Make
  • Design/manage campaign strategy and targeting for email / push / SMS / in-product messaging for recurring, triggered and dynamic content-driven campaigns.
  • Lead end-to-end campaign development and creative brief processes.
  • Support/collaborate with director and team to translate strategic vision into tactical campaign ideas and solutions.
  • Partner with cross-functional teams (i.e. CRM Operations, Brand, Restaurant teams, Paid Media, Product) to support/deliver best practices and campaign strategy recommendations to support key initiatives.
  • Own development of content calendar and key CRM messaging points for all campaigns
  • Manage and interpret weekly reporting for all CRM channels, including engagement metrics and business impact monitoring, elevating recommendations for next actions/strategies based on key results/insights.
  • Help set CRM roadmap, testing goals, and priorities, ensuring that campaigns are executed flawlessly and that milestones are met on time

What You Bring to the Table
  • 8-10 years of CRM Marketing experience, including email, push, SMS, and in-app messaging
  • 2-4 years of direct team management experience
  • Bachelor's degree required
  • Experience with ESPs or Marketing Engagement Platforms (i.e. Braze, Salesforce Marketing Cloud, Responsys, Iterable, ExactTarget, Adobe Campaign)
  • Experience with end-to-end CRM campaign planning and management
  • Experience developing creative briefs and managing creative reviews
  • Content calendar management experience
  • Experience with A/B testing
  • Strong attention to detail
  • Self-starter with a "roll-up your sleeves and dive-in" attitude
  • Comfortable working in Tableau and Google Analytics
  • Ability to understand how CRM impacts overall business goals and KPIs
  • Exceptional communication, presentation, organization, teamwork and follow-up skills
  • Ability to manage multiple projects while still ensuring all timelines and key milestone are met
  • Experience working cross functionally with Brand, Creative, Data Science, Analytics, and Product teams

Got these? Even better
  • Experience with Braze and Movable Ink
  • Asana, Basecamp
  • SQL skills
  • Google Analytics, Tableau experience
  • Experience in establishing team processes to aid in organization and efficiency

And Of Course, Perks!
  • Flexible PTO/PTO . Grubhub employees enjoy a generous amount of time to recharge.
  • Health and Wellness. Excellent medical benefits, employee network groups and paid parental leave are just a few of our programs to support your overall well-being.
  • Competitive Pay. You'll receive a competitive base salary with eligibility for generous incentives, bonuses, commission or RSUs (role-specific).
  • Learning and Career Growth. Your personal and professional development is a priority at Grubhub. We empower you to be a leader and grow your career through training, coaching and mentorship opportunities.
  • MealPerks. Get meals on us! Our employees get a weekly Grubhub credit to enjoy and support local restaurants.
  • Fun. Every Grubhub office has an employee-led Culture Crew that connects people through fun, meaningful events and initiatives like Wellness Wednesdays, Slack competitions and virtual happy hours!
  • Social Impact. At Grubhub we believe in giving back through programs like the Grubhub Community Relief Fund and donating $1 million to the Equal Justice Initiative in 2020. Employees are also given paid time off each year to support the causes that are important to them.

Vaccination Requirement: Grubhub employees are required to be fully vaccinated. Candidates must confirm vaccination status at time of hire, and must provide proof of full-Covid-19 vaccination within 2 weeks of starting employment. Fully vaccinated is defined as: "2 weeks have passed since your second dose in a 2-dose series, such as the Pfizer or Moderna vaccines, or 2 weeks after a single-dose vaccine, such as Johnson & Johnson's vaccine.
Grubhub is an equal opportunity employer. We welcome diversity and encourage a workplace that is just as diverse as the customers we serve. We evaluate qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. If you're applying for a job in the U.S. and need a reasonable accommodation for any part of the employment process, please send an email to [email protected] and let us know the nature of your request and contact information. Please note that only those inquiries concerning a request for reasonable accommodation will be responded to from this email address.
CA Privacy Notice: If you are a resident of the State of California and would like a copy of our CA privacy notice, please email [email protected]
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • RubyLanguages
    • ReactLibraries
    • ReduxLibraries
    • Ruby on RailsFrameworks
    • SpringFrameworks
    • CassandraDatabases
    • Google AnalyticsAnalytics
    • SQLAnalytics
    • AxureDesign
    • IllustratorDesign
    • SketchDesign
    • FigmaDesign
    • JIRAManagement
    • SalesforceCRM

Location

5 Bryant Park, 1065 6th Ave, New York, NY 10018

What are Grubhub Perks + Benefits

Grubhub Benefits Overview

PTO. Grubhub employees enjoy a generous amount of time to recharge.

Health and Wellness. Excellent medical benefits, employee network groups and paid parental leave are just a few of our programs to support your overall well-being.

Competitive Pay. You’ll receive a competitive base salary with eligibility for generous incentives, bonuses, commission or RSUs (role-specific).

Learning and Career Growth. Your personal and professional development is a priority at Grubhub. We empower you to be a leader and grow your career through training, coaching and mentorship opportunities.

MealPerks. Get meals on us! Our employees get a weekly Grubhub credit to enjoy and support local restaurants.

Fun. Every Grubhub office has an employee-led Culture Crew that connects people through fun, meaningful events and initiatives like Wellness Wednesdays, Slack competitions and virtual happy hours!

Social Impact. At Grubhub we believe in giving back through programs like the Grubhub Community Relief Fund and donating $1 million to the Equal Justice Initiative in 2020. Employees are also given paid time off each year to support the causes that are important to them.

COVID-19 Response. All of our employees are currently working from home and will be for the foreseeable future. We look forward to seeing everyone in-office when it’s safe to return.

Culture
Volunteer in local community
Partners with Nonprofits
Grubhub partners with many Non Profits through our “Donate the Change” program. Past examples include The National LGBT Chamber of Commerce (NGLCC), Feed the Soul Foundation, and World Central Kit
Friends outside of work
Eat lunch together
Intracompany committees
Daily sync
Open door policy
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Unconscious bias training
Diversity manifesto
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Team workouts
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Certain roles within Grubhub are eligible to receive company equity.
Performance Bonus
Certain roles within Grubhub are eligible for bonuses.
Match charitable contributions
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Promote from within
Mentorship program
Continuing Education stipend
Technology employees are eligible to receive up to $2,000 annually for continuing education opportunities such as conferences, bootcamps and events.
Time allotted for learning
Online course subscriptions available

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