Senior Product Marketing Manager

| United States | Remote | Hybrid
Employer Provided Salary: 130,000-142,000 Annually
Salary data is provided by the employer. Please note this is not a guarantee of compensation.
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Do you ever wonder what happens inside the cloud?

DigitalOcean (NYSE: DOCN) simplifies cloud computing so builders can spend more time creating software that changes the world. With our mission-critical infrastructure and fully managed offerings, DigitalOcean enables startups and small and medium-sized businesses (SMBs) to rapidly deploy and scale modern applications. As a remote-first organization, our employees, like our customers, are based around the world.

We want people who are passionate about marketing products that millions of developers will love.

We are looking for a motivated, creative, and results-oriented self-starter to join our Product Marketing team. This is a strategic team within DigitalOcean that owns the messaging and positioning for the entire company, drives the Go-To-Market strategy for all products and also works on accelerating the product usage and revenue.

As a Senior Product Marketing Manager, you will have the opportunity to define how we communicate the value of DigitalOcean platform and our various products to startups and small and medium businesses (SMBs) worldwide. You will have a deep understanding of DigitalOcean’s target customer base and will own the positioning and messaging for the DigitalOcean platform. This role will develop compelling content to help customers understand the value, and drive marketing programs to spread the message globally. You will have a lot of visibility and opportunities for close collaboration with numerous cross functional teams like product management, sales, revenue marketing, brand, developer relations, marketing programs.

What you’ll be doing:

  • Successfully take to market key products aligned to the IaaS and PaaS portfolio at DigitalOcean
  • Develop product messaging, positioning, and detailed launch execution plans for successful GTM
  • Create solution enablement assets to serve sales, demand gen, and the partner channel
  • Have a solid understanding of cloud infrastructure pricing and packaging methodology and apply in practice to optimize product pricing tiers
  • Implement creative tactics for enhanced product launch traction
  • Determine the types of business customers and use cases that are best served by DigitalOcean products
  • Continuously test and refine the messaging via web updates, new landing pages, and targeted emails campaigns
  • Craft an overall cloud platform narrative that includes developers, and best fit business customers and how DigitalOcean uniquely helps them
  • Create compelling content for various mediums like product pages, blogs, emails, social media, press releases
  • Be the go to person for all things related to the overall product and platform narrative - whether it is events, keynotes, customer/partner engagements etc

What We’ll Expect From You:

  • Bachelor's degree in a technical field, such as computer science, engineering or mathematics. MBA is a plus 
  • Experience in technical product marketing or product marketing as a product marketing manager or product manager 
  • Understanding of the cloud (IaaS and PaaS) landscape and ability to position products uniquely for business use cases
  • Research oriented and analytical mindset that uses data to inform both internal stakeholders (all the way to Executives) as well as marketing tactics
  • Extraordinary communication skills with track record of navigating complex unstructured cross-functional environments
  • Excellent storytelling and writing skills

Why You’ll Like Working for DigitalOcean:

  • We reward our employees. The base salary range for this position is between $130,000-$142,000 based on relevant years of experience and skills. The salary range for this role is specific to candidates located within the U.S. and will vary for candidates outside the U.S.. Employees may qualify for a bonus in addition to base salary; bonus amounts are determined based on company and individual performance. We also provide equity compensation to eligible employees including grants of equity upon hire and the option to participate in our Employee Stock Purchase Program.
  • We value development. You will work with some of the smartest and most interesting people in the industry. We are a high-performance organization that is always challenging our teams and employees to continuously grow. We maintain a growth mindset in everything we do and invest deeply in employee development through formalized mentorship and other internal programs. We provide all employees with reimbursement for relevant conferences, training, and education.
  • We care about your well-being. In addition to cash and equity compensation, we also offer employees a competitive array of benefits. In the United States, these include health insurance, flexible vacation, retirement benefits, a generous parental leave program, and additional resources to support employees' overall well-being. While the philosophy around our benefits is the same worldwide, specific benefits may vary in other countries due to local regulations and preferences.
  • We value diversity and inclusivity. We are an equal opportunity employer and we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

*This is a remote role


#LI-Remote

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • C++Languages
    • GolangLanguages
    • JavascriptLanguages
    • PerlLanguages
    • PythonLanguages
    • RubyLanguages
    • CLanguages
    • RLanguages
    • F#Languages
    • jQuery UILibraries
    • ReactLibraries
    • Ember.jsFrameworks
    • Ruby on RailsFrameworks
    • CassandraDatabases
    • MySQLDatabases
    • PostgreSQLDatabases
    • RedisDatabases
    • ConsulDatabases
    • ZKDatabases
    • Google AnalyticsAnalytics
    • BasecampManagement
    • ConfluenceManagement
    • JIRAManagement
    • TrelloManagement
    • MailChimpEmail
    • MarketoLead Gen

Location

Easy to access for employees both in and outside of NYC, our HQ is located in the heart of trendy SoHo.

An Insider's view of DigitalOcean

What are some social events your company does?

We host an annual Shark Week where the entire company comes together for a week of learning, team time, opportunities to network cross-functionally, social activities, and more. We also host internal Hackathons (or Shark-a-hacks, as we call them) twice a year along with an annual Shark Day!

Olivia

Senior Manager, People Operations & Analytics

What projects are you most excited about?

I'm really excited about our Managed Databases and App Platform offerings. Getting started on a new project can be hard, let alone the overhead of setting up infrastructure. With our App Platform and Managed Databases, developers can focus their attention on writing code.

Greg

Engineer II

What makes someone successful on your team?

Success on my team is fueled by my team’s mutual respect and trust. My team has given me all of the necessary tools needed to get the job done and I am trusted to contribute to company projects that will transform the business. It is invaluable to be surrounded by a team that is just as committed to my success as I am!

Melonie

People Operations Associate

What is your vision for the company?

DO is in a unique position as the entry point to the internet for 500,000 customers today, and with the potential to reach many millions more over time. We have an incredible opportunity to help the world's developers and entrepreneurs test their ideas, build their business and realize their dreams.

Yancey

CEO

What unique initiatives do you have that encourage innovation?

DigitalOcean sources meetups, conferences, projects, non-profit organizations, student-run hackathons, and individual developers who create useful content. The ethos here is community driven, and based on love, so we go out of our way to support developers and entrepreneurs who are creating meaningful technologies and businesses.

Daniel

Senior Developer Relations Manager

What are DigitalOcean Perks + Benefits

DigitalOcean Benefits Overview

DigitalOcean benefits offerings vary by region. You can expect to enjoy things like:
- Full Health Coverage: Fully paid health benefits for all our employees.
- Commuter Benefits: Local employees receive a monthly metrocard or equivalent reimbursement for remotees
- 401k Plan: It's never too early to start saving. DigitalOcean matches up to 4% of every employee's salary
- Education Support: All employees receive reimbursement for conferences, training or education
- Fitness &. Wellness Stipend: $100 per month to support your physical & mental health
- Internet & Phone Stipend: $200 per month to help support your WFH setup
- WFH Stipend: Ensure our employees are as comfortable as possible WFH!
- Monthly snack & coffee home deliveries
- Custom Workstations: Mac? PC? Linux? We’ll hook up your rig with your preferred equipment
- Flexible Vacation Time: Take the time you need to live a balanced and fulfilling personal life
- Headphones: Up to $100 for headphones of your choosing
- Teambuilding & Social Events: Hackathons, Shark Week (our annual company retreat), team offsites, anniversary parties and more

Culture
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Flexible work schedule
Remote work program
Diversity
Documented equal pay policy
Highly diverse management team
Mean gender pay gap below 10%
Diversity employee resource groups
We launched our first 4 ERGs in June 2021
Hiring practices that promote diversity
Health Insurance + Wellness
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Team workouts
DigitalOcean's team fitness initiatives include In-office yoga.
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Employee stock purchase plan
Performance bonus
Charitable contribution matching
Child Care & Parental Leave
Generous parental leave
Family medical leave
Return-to-work program post parental leave
Vacation + Time Off
Unlimited vacation policy
Generous PTO
DigitalOcean gives employees unlimited PTO
Paid holidays
Paid sick days
Employees receive unlimited days of paid sick leave.
Office Perks
Company-sponsored outings
Free snacks and drinks
Company-sponsored happy hours
Happy hours are hosted once per week in the warmer months.
Relocation assistance
Fitness stipend
DigitalOcean reimburses its employees up to $100 per month for fitness services and activities
Home-office stipend for remote employees
Professional Development
Job training & conferences
Tuition reimbursement
Lunch and learns
DigitalOcean hosts lunch and learn meetings weekly.
Promote from within
Mentorship program
Continuing education stipend
Customized development tracks
Paid industry certifications

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