Copilot, a provider of automated customer experience management tools, announced this week it raised $5 million from global venture capital firm Jerusalem Venture Partners.
Essentially, the platform enables manufacturers of smart and IoT devices to better understand the behaviors and needs of their end users. Copilot does this by collecting usage data and analyzing that data to compare it with industry standards. The tool also engages with consumers, encouraging them to post positive ratings of their devices and buy new accessories. Copilot claims to be the only platform that extracts both customer and device data, along with the interactions between the two.
All of this is in an effort to help companies improve customer satisfaction, build better products and generate more revenue, the company says.
“Our vision is to build a more meaningful journey between customers and brands in our increasingly connected world,” said Copilot co-founder Tsiki Naftaly in statement. “We’re proud to be working together with JVP, which has been the most dynamic and farsighted venture capital firm in Israel, with a global track record of helping emerging companies grow.”
Naftaly founded the New York and Tel Aviv-based company with fellow Israeli Army pilot Zvi Frank back in 2016 as a spinoff of another IoT solutions provider they founded called Zemingo. Between these two companies, Naftaly and Frank have worked with organizations like AT&T, Fiverr, Polaroid and Verifone to improve the one-on-one relationship with their connected device users.
Copilot says it will add thousands of new devices to its platform, and plans to use this recent funding to expand in NYC and new target markets.
