Decipad Wants to Make Data Modeling More Accessible With Its No-Code Platform

Decipad provides users with tools to navigate coding and data programing.

Written by Miranda Perez
Published on Jun. 15, 2022
Decipad Wants to Make Data Modeling More Accessible With Its No-Code Platform
Photo: Decipad
Photo: Decipad

Sure the latest initiatives from the Teslas, Apples and Googles of the industry tend to dominate the tech news space — and with good reason. Still, the tech titans aren’t the only ones bringing innovation to the sector.

In an effort to highlight up-and-coming startups, Built In has launched The Future 5 across 11 major U.S. tech hubs. Each quarter, we will feature five tech startups, nonprofits or entrepreneurs in each of these hubs who just might be working on the next big thing. You can check out last quarter’s NYC round-up here.

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The future of innovation and technology is driven by computers and software engineers who build code that in turn keeps the world’s latest tech-fueled startups, apps and platforms afloat. Code is also used for data modeling which allows businesses and people to analyze data and numbers.

Despite recent data showing that computer and information technology employment will grow 13 percent between 2020 and 2030, only an estimated 0.5 percent of the world currently knows how to code. This lack of expertise leaves gaps in the growing job market as active job seekers may not have the exact skillset to fulfill roles that require coding.

To help fill the gap, Decipad is on a mission to make analyzing data easier for everyday users. The London and NYC-based startup was co-founded last year by CEO Nuno Job, CTO Pedro Teixeira and Kelly McEttrick, head of product and marketing, to teach users how to do data modeling without needing to read code. 

Decipad’s platform operates as a virtual notebook that breaks down technical verbiage to help non-technical people do data modeling.

With Decipad, we are creating a new way for people to create and collaborate with numbers. We want to change the world’s relationship with numbers and shift how people use numbers in their everyday lives.”

“With Decipad, we are creating a new way for people to create and collaborate with numbers,” the Decipad founding team told Built In via email. “We are not just building tools for finance or financial planning and analysis (FP&A) teams. We want to change the world’s relationship with numbers and shift how people use numbers in their everyday lives.”

Earlier this year, Decipad raked in a $5 million seed round co-led by Entrée Capital and Target Global. The startup allocated these funds to invest in scaling its early-stage, no-code product offerings that are currently used by a “small group of early access users.”

Despite being in beta mode, Decipad has a growing waitlist of users interested in the platform along with a Discord community of 900 members. 

“It’s been humbling to see the number of people interested in using the product. When we announced Decipad to the world for the first time, we weren’t sure if it would mostly attract people with traditional data profiles,” McEttrick told Built In via email. “But, we have had hundreds of people reach out and join the waitlist from a range of backgrounds, industries and skill sets. It’s really rewarding to see the outpouring of support for what we are doing.”

Decipad currently has a team of 10 people and is actively hiring across its product, engineering and design teams. The startup aims to roughly double its team over the next 12 months.

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