Babylist Offices

Lead TikTok strategy and day-to-day social presence, creating and producing platform-native short-form video, managing creator partnerships, setting and tracking KPIs, translating audience signals into content, and building scalable systems across social channels while collaborating cross-functionally.

Build and lead Babylist’s customer support enablement program from the ground up. Own the knowledge base, SOPs, training, AI copilot workflows, and feedback systems supporting human and AI agents. Analyze support data to identify documentation gaps, improve chatbot coverage and resolution rates, increase copilot adoption, and reduce escalations. Partner cross-functionally with Customer Support, BizOps, Product, Analytics, and engineering-adjacent teams to establish scalable, AI-native support operations.

Leads payer onboarding, transitions, ongoing payer operations, licensing, credentialing, audits, site inspections, and regulatory compliance for Babylist Health. Builds scalable processes, monitors payer performance, manages commercial and Medicaid operations, program-manages new business launches, and partners with billing, legal, product, contracting, and customer support. Manages and develops two direct reports while establishing the operational foundation for expanding clinical services.