Museum of Ice Cream
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Manage end-to-end creative projects across campaigns and channels, build and maintain production timelines, translate concepts into workstreams, maintain Asana workflows and asset version control, coordinate vendors and budgets, produce status reporting, and improve creative processes for a part-time contract term.
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Lead development and execution of lifecycle marketing strategy to drive retention, repeat visitation, and revenue. Select and implement CRM/lifecycle platforms, build audience segmentation and automated multi-channel journeys, establish reporting and attribution, and partner cross-functionally to translate insights into growth initiatives.
