Director, Marketing (Product)
Greater NYC Area
1 week ago
The mission of this role is to collaboratively envision, build, and lead Quartet’s capacity to scale user acquisition, and continued growth, engagement, and retention. You’ll drive creative, data-driven, user-centered campaigns that position Quartet to meet ambitious acquisition campaigns in all markets. You will creatively engage existing users to improve initiation, utilization, and engagement. Internally facing, you’ll collaborate cross-functionally to design, test, and iterate creative campaigns.
Reporting to the VP, Marketing & External Affairs, you’ll collaborate as a leader on a team that collectively champions the following areas for Quartet: 1. User Acquisition and Growth Marketing (driving user acquisition, growth, and engagement); 2. Communications and PR (building our brand and telling stories); and 3. Public Affairs (building partnerships and engaging key influencers across policy, health, and culture).