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Manages U.S. digital marketing and fan acquisition across paid media, CRM, lifecycle campaigns, and digital products. Responsibilities include managing acquisition budgets and agencies, growing first-party data and registrations, executing email, push, and in-app campaigns, promoting Fantasy Premier League and other products, analyzing campaign performance, reporting KPIs, and collaborating with global, product, content, broadcast, club, and commercial teams. Occasional travel to London and other locations is required.
