Viral Nation Benefits Overview

Leads end-to-end social and influencer marketing programs for multiple clients, owning strategy, budgets, timelines, client relationships, influencer partnerships, paid and organic engagement, measurement, and team development. Collaborates with creative, planning, agency operations, and measurement teams to deliver culturally relevant campaigns, manage client expectations, and drive business growth.

Leads senior-level, social-first strategy across influencer, community, earned, experiential, and owned channels. Translates cultural, qualitative, and quantitative insights into measurable client and business growth strategies; presents recommendations to executive stakeholders; leads pitches, RFPs, and expansion opportunities; mentors strategists; manages major workstreams; and collaborates across creative, talent, accounts, media, community, and measurement teams.

Oversee day-to-day client programs, manage influencer strategies, and coordinate campaigns while fostering client relationships and team development.