Account Executive, Earned (NY/NJ based)

Brilliant Agency, one of the most respected and rapidly growing agencies focused on family-oriented brands whose motto is "Work Hard - Play Hard - Laugh Hard," seeks a full-time Account Executive, Earned to help support the agency's growing, award-winning full-funnel marketing team. The ideal candidate brings 2+ years of full-time agency experience in consumer products PR or integrated marketing, strong project management skills, and real curiosity about new technology and AI. This candidate must be based in the NYC/New Jersey Tri State Area.

Who We Are:

So what’s Brilliant all about? We’re a fast-growing, fully remote PR & marketing agency packed with big ideas, big personalities, and people who know how to get stuff done (and have a little fun while doing it). We work hard, play hard, laugh hard - and believe Slack GIFs, ridiculous team challenges, and virtual happy hours are just as important to a great company culture as doing seriously great work.
Brilliant was voted Inc Best Workplaces 2026 AND Inc. 5000 List of America's Fastest-Growing Private Companies for 2026!

What We Do:

Brilliant is in its second decade as a fully remote company and is one of the most respected agencies serving consumer lifestyle brands with a specific focus on products, brands, and services for families including baby and maternity, toys and games, tech, housewares, and food/beverages. 

Our Dream Team Member:

• Resourceful, committed, and deliberate
• Organized to a fault (in a good way) and naturally detail-oriented
• A confident project manager who keeps timelines, deliverables, and multiple accounts on track at once
• Proactive and comfortable taking ownership without waiting for direction
• Curious about new tools, AI, and technology, and quick to try them to make work faster and better
• A creative thinker who brings fresh pitch angles and isn't afraid to trend-jack
• A strong communicator who asks questions early and often
• Passionate about staying ahead of trends in the CPG & F&B space

What You'll Do:

The Account Executive, Earned executes public relations strategies to achieve client goals while keeping projects organized, on time, and on track. The role spans day-to-day client communication, media relations, creative ideation, trend jacking, and hands-on project management. We're looking for someone who manages the details well and is excited to use new tools, including AI, to work smarter.

Potential Responsibilities Include:

Media Relations:

• Curate and oversee comprehensive databases for media contacts 
• Discover fresh editorial leads and freelance talent utilizing Substacks and platforms like Qwoted
• Compose and distribute compelling pitches, alerts, and releases while monitoring for earned placements
• Generate innovative story angles designed to capture interest from major national publications
• Take the lead on specialized affiliate and commerce-focused outreach efforts
• Organize press interviews and craft detailed briefing materials for brand spokespeople
• Cultivate meaningful professional ties with influential journalists and content creators
• Stay updated on industry shifts and track competitor visibility daily

Awards:

• Oversee client recognition programs through meticulous research, strategic advice, and deadline management

Project Management:

• Assume responsibility for campaign timelines, ensuring all account milestones are achieved successfully
• Develop project roadmaps, establishing key goals while identifying potential bottlenecks early on
• Monitor budgets and team duties, providing consistent updates to internal stakeholders and clients
• Leverage organizational tools such as Monday or Asana to maintain workflow transparency
• Facilitate collaboration across various teams to guarantee seamless execution of all deliverables

Technology & AI:

• Integrate AI technologies like Claude or ChatGPT to enhance drafting, reporting, and research
• Evaluate and implement emerging software solutions, educating the broader team on best practices
• Identify technical opportunities to automate routine chores and elevate the standard of output

Events / Activations:

• Support the conceptualization and launch of virtual or in-person press events

Requirements for a successful candidate include:

• Based in the NYC/New Jersey Tri State Area.
• Bachelor's degree in Marketing, Communications, or a related field.
• 2+ years of PR agency experience in the consumer goods industry.
• Demonstrated project management experience managing timelines, deliverables, and multiple accounts at once.
• Comfortable using AI tools day to day, with examples of how you've used them.
• A real willingness to try new technologies and adopt new tools quickly.
• Excellent written and verbal communication skills.
• Ability to work collaboratively in a team environment and manage multiple projects simultaneously.
• A proactive, self-starter attitude with a passion for staying ahead of trends.

Benefits:

• Unlimited PTO
• Paid time off between Christmas and New Year's
• Fabulous Fridays — office closes at 3 pm!
• 401K with a 3% company match - immediately vested
• Medical, dental, and vision coverage
• Medical and Dependent Care FSA
• Company-Paid Life Insurance
• Company-Paid Long Term Disability

Salary:

$55,000 - $65,000