Burson Logo

Burson

Assistant Account Executive, Consumer Package Goods (CPG)

Posted 8 Days Ago
Be an Early Applicant
Easy Apply
In-Office
New York, NY
35K-75K Annually
Junior
Easy Apply
In-Office
New York, NY
35K-75K Annually
Junior
Assist in managing accounts and projects in public relations, focusing on media relations, content creation, and client management. Support event planning, media engagement, and market research to enhance brand visibility.
The summary above was generated by AI
Who we are:

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.

Burson is part of WPP (LSE/NYSE: WPP), the creative transformation company. For more information visit bursonglobal.com and follow us on LinkedIn and Instagram.

MORE ABOUT THE ROLE: 

Burson has an immediate opening for an Assistant Account Executive, Public Relations with a specialty in media relations, event execution, and day-to-day account management. This is a terrific opportunity to work with exciting and renowned brands.

This role will involve client management, media relations, content development, talent coordination, and general account support. We are looking for candidates with excellent written and oral communication skills, strong client relationship-building abilities, and a passion for earned media who can deliver results. This person must be detail-oriented, organized, resourceful, and able to multi-task and prioritize under deadlines.

If you are an eager and multi-talented PR professional who enjoys an entrepreneurial, fast-paced work environment and is interested in working with innovative start-ups and/or market-leading companies, with the opportunity to grow professionally, we want to speak with you.

WHAT YOU’LL DO: 

  • Support day-to-day account and project management activities across consumer health, lifestyle, beauty, and product-focused workstreams, ensuring deliverables are completed on time, on budget, and to the highest standard.
  • Assist with the development and execution of earned media strategies including proactive pitching, drafting materials, and supporting ongoing media engagement.
  • Draft and edit press releases, messaging, briefing books, client reports, and other communications content with accuracy and attention to detail.
  • Conduct research on consumer, cultural, and competitive trends to inform strategic recommendations across brand and product communications.
  • Demonstrate a strong pulse on culture and trends, helping translate insights into thoughtful earned media opportunities.
  • Monitor media coverage and compile clippings, coverage reports, and analytics to support ongoing reporting needs.
  • Support event planning and execution, including coordinating media/influencer attendance, talent logistics, and on-site needs.
  • Coordinate internal team communications, meeting agendas, action items, and timelines to support seamless cross-workstream project management.
  • Build and maintain strong client relationships, participating in calls/meetings and providing responsive, proactive support.
  • Assist with new business development as needed, including research and contributions to proposal materials.
  • Synthesize information clearly and efficiently to deliver timely insights to both internal teams and clients. 

EXPERIENCE THAT CONTRIBUTES TO SUCCESS: 

  • 1–2 years of experience (including internships) in public relations, communications, or a related field; experience supporting consumer health, beauty, lifestyle, or CPG brands is a plus.
  • Undergraduate degree in Communications, Public Relations, Journalism or related field preferred.
  • Highly detail-oriented with strong organizational skills and the ability to manage multiple tasks in a fast-paced environment.
  • Strong written and verbal communications skills especially in media materials, messaging, briefing documents, and client-facing presentations.
  • Enthusiasm for earned media, cultural trends, and consumer storytelling, with a willingness to learn and grow.
  • Proficiency with Microsoft Office Suite; familiarity with media monitoring tools (e.g., Cision, MuckRack) and Google Workspace is a plus.
  • Positive, team-oriented attitude with a proactive and solutions-focused approach.
  • Comfortable supporting events, talent coordination, and influencer engagement as part of integrated earned efforts.
  • Desire to work in a diverse and inclusive organization as an active participant in culture initiatives, training opportunities and employee resource groups.

Our careers page is designed to be accessible to everyone. If you need any specific accommodations during the application process, feel free to reach out to us at [email protected]. Please note that this email is for applicants needing special assistance, so we may not be able to reply to other inquiries. 

#LI-RA1 

Burson is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 

Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package; click here for more details: https://mybenefits.wpp.com/public/welcome.

The base salary for this position at the time of this posting may range between:
$35,000$75,000 USD
You belong at Burson:

Our vision is for Burson to be the leading ‘academy company’ for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today’s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.

At Burson, we’re an agency of learn-it-alls. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all backgrounds and identities. Without that we can’t do the essential work of inspiring bold ideas, fostering constructive dialogue, cultivating meaningful experiences, and driving innovation and creativity for our partners. Your unique point of view—your talent—is what makes you a #BursonPerson, and it’s how we deliver exceptional results for our clients, together.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

When you click the "Submit Application" button below, this will send any information you add below to Burson. Before you do this, we think it's a good idea to read through our  Recruitment Privacy Policy. California residents should read our  California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it. 

Top Skills

Cision
Google Workspace
Microsoft Office Suite
Muckrack

Burson New York, New York, USA Office

New York, New York, United States

Similar Jobs

An Hour Ago
Remote or Hybrid
New York, NY, USA
166K-274K Annually
Senior level
166K-274K Annually
Senior level
Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
Drive innovative solutions around ServiceNow's data platform, engage customers, design data architecture, and support presales lifecycle effectively.
Top Skills: AIAngularjsCSSETLHTML5JavaScriptJdbcJSONPythonReactRest ApisServicenowSoapSQL
An Hour Ago
Remote or Hybrid
New York, NY, USA
Senior level
Senior level
Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
The role involves generating new sales revenue, developing client relationships, and integrating AI into business processes while achieving sales targets.
Top Skills: AISaaS
An Hour Ago
Hybrid
3 Locations
147K-259K Annually
Senior level
147K-259K Annually
Senior level
Artificial Intelligence • Cloud • Machine Learning • Mobile • Software • Virtual Reality • App development
Lead revenue growth initiatives for Snap's global Small and Medium Customers, focusing on product adoption and retention through strategic planning and cross-functional collaboration.
Top Skills: Data AnalyticsDigital Advertising

What you need to know about the NYC Tech Scene

As the undisputed financial capital of the world, New York City is an epicenter of startup funding activity. The city has a thriving fintech scene and is a major player in verticals ranging from AI to biotech, cybersecurity and digital media. It also has universities like NYU, Columbia and Cornell Tech attracting students and researchers from across the globe, providing the ecosystem with a constant influx of world-class talent. And its East Coast location and three international airports make it a perfect spot for European companies establishing a foothold in the United States.

Key Facts About NYC Tech

  • Number of Tech Workers: 549,200; 6% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Capgemini, Bloomberg, IBM, Spotify
  • Key Industries: Artificial intelligence, Fintech
  • Funding Landscape: $25.5 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Greycroft, Thrive Capital, Union Square Ventures, FirstMark Capital, Tiger Global Management, Tribeca Venture Partners, Insight Partners, Two Sigma Ventures
  • Research Centers and Universities: Columbia University, New York University, Fordham University, CUNY, AI Now Institute, Flatiron Institute, C.N. Yang Institute for Theoretical Physics, NASA Space Radiation Laboratory

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account