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The PCA Group of Companies

Brand Manager

Posted 4 Days Ago
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In-Office
New York, NY, USA
75K-90K Annually
Mid level
In-Office
New York, NY, USA
75K-90K Annually
Mid level
Owns end-to-end performance and growth for assigned beauty brands across retail, e-commerce, and DTC channels. Responsibilities include executing brand strategies, analyzing sales and marketing performance, managing inventory and forecasts, optimizing product listings, monitoring competition, delivering executive reporting, leading onboarding and expansion initiatives, and coordinating Sales, Marketing, Purchasing, Logistics, Finance, and Creative teams. The role also mentors junior Brand Managers and drives process improvements.
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Created 36 years ago, the PCA Group of Companies (PCA) is a privately-owned, global beauty holding company. Currently being led by the founders and the next generation of the family, the Group spans ~1500 employees in 5 geographic locations around the world, focused on omnichannel distribution and fulfillment for the beauty category. Multiple subsidiaries with a distinct leadership, business direction, and separate financial structure.

Role Summary:

The Brand Manager is responsible for the end-to-end management, performance, and growth of assigned brands within The PCA Group of Companies’ distributed brand portfolio. This role owns brand execution across channels, leads strategic initiatives, manages cross-functional workflows, and serves as the primary day-to-day owner of brand performance.

The Brand Manager operates with independent ownership of assigned brands, translating strategic direction into measurable results while partnering closely with internal teams and brand partners to drive profitable, sustainable growth. This position sits between Junior Brand Manager and Senior Brand Manager, with meaningful autonomy and accountability, but escalates enterprise-level strategy and portfolio decisions to senior leadership.

Key Responsibilities:

  • Brand & Business Ownership
    • Own brand performance across sell-in, sell-through, inventory, and marketing ROI
    • Lead execution of U.S. brand strategies and annual operating plans
    • Serve as the main point of contact for assigned brands, retail partners, and internal teams
    • Identify risks, opportunities, and growth levers through ongoing performance analysis
  • Sales, Channel & Performance Management
    • Monitor sales performance across retail, e-commerce, and DTC channels
    • Analyze trends, pacing issues, and channel shifts; escalate insights and recommendations
    • Optimize top-selling PDPs, including content, pricing, promotions, ratings, and Buy Box ownership
    • Ensure brand accuracy and consistency across all sales channels
  • Inventory & Demand Planning
    • Manage inventory health, forecasting, and availability of hero SKUs
    • Proactively flag demand drivers such as launches, promotions, and seasonal shifts
    • Partner with Purchasing and Marketing to mitigate risk and support growth initiatives
  • Marketing & Competitive Insights
    • Evaluate marketing effectiveness and ensure spend aligns with growth and profitability goals
    • Monitor competitive activity, category trends, and emerging brands
    • Translate market insights into actionable brand, pricing, and channel strategies
  • Planning, Reporting & Communication
    • Deliver weekly, monthly, and quarterly performance reporting with clear insights
    • Maintain executive-ready summaries and lead brand performance discussions
    • Own brand roadmaps, project timelines, and cross-functional follow-through
  • Brand Expansion & Onboarding
    • Lead brand onboarding and expansion once strategies are approved
    • Partner cross-functionally on forecasts, purchasing plans, launches, and activations
    • Support channel expansion, new item setup, and retailer growth initiatives
  • Cross-Functional Leadership
    • Act as the central brand owner across Sales, Marketing, Creative, Purchasing, Logistics, and Finance
    • Drive alignment, accountability, and execution across teams
    • Identify process improvements and operational gaps
    • Mentor junior Brand Managers and uphold execution standards

Qualifications:

  • Bachelor’s degree required
  • 4–6 years of experience in brand management, account management, or a related role
  • Experience in beauty, wellness, personal care, fashion, or CPG preferred
  • Strong analytical skills with proficiency in Excel or Google Sheets
  • Experience managing inventory, forecasts, and performance across multiple channels
  • Familiarity with project management tools (e.g., Asana, Monday.com)
  • Ability to manage multiple priorities in a fast-paced environment
  • Strategic thinker with a strong bias toward execution
  • Confident decision-maker with good judgment
  • Clear and professional communicator
  • Highly organized, proactive, and accountable
  • Comfortable working in a high-growth, dynamic setting

What we offer:

  • Phenomenal discounts on products within the beauty industry and beyond
  • Medical, Dental, and Vision, along with supplemental benefits available after 60 days
  • 401 (k) available after 1 year of service with up to a 4% match
  • 17 days PTO and Paid Holidays
  • Salary is commensurate with experience, $75,000 - $90,000 a year

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