Channel Partner Marketing Manager

Dream Big.  Go Beyond. Be Unstoppable.

About Us

Kyriba is a global fintech leader empowering CFOs and finance teams with cloud-based treasury, payments, and risk management solutions. We serve 3,000+ customers worldwide, managing $15 trillion in payments annually and helping businesses optimize liquidity performance across the enterprise.

We're on a mission to become the most sought-after cloud technology company globally.  We think big, innovate relentlessly, and challenge the status quo every day. If you are a problem-solver who’s ready to push boundaries and achieve more than you thought possible-you'll find an exceptional career within an extraordinary business.

Kyriba is seeking a strategic and results-driven Channel Partner Marketing Manager to accelerate growth through our partner ecosystem. This role will be instrumental in developing and executing marketing strategies for both our reseller channel partners and ISV (Independent Software Vendor) partners, including strategic technology alliances with industry leaders such as Workday.

Our reseller channel represents a strategic lever for growth, and our ISV partnerships are pivotal to our go-to-market success. The ideal candidate will forge strong relationships with partner marketing teams, create compelling co-marketing programs, and drive pipeline generation through our partner ecosystem.

Key ResponsibilitiesPartner Program Development & Execution

• Develop and execute comprehensive go-to-market strategies with reseller and ISV partners

• Utilizing the Partner Program framework and tiering criteria; build joint marketing plans with partners, from messaging and positioning to pipeline generation and revenue acceleration

• Create scalable partner marketing programs and toolkits that can be leveraged across the global partner ISV/Reseller ecosystem

• Design and implement integrated campaigns, including product launches, webinar series, industry events, and content marketing initiatives

Relationship Management

• Act as the primary marketing liaison for assigned strategic partners, building trusted relationships with partner marketing counterparts

• Collaborate closely with partner sales teams to align marketing activities with business objectives

• Work with major technology partners (Workday, ServiceNow, and others) to develop joint value propositions and co-marketing opportunities

• Enable partners with marketing resources, messaging frameworks, and campaign assets

Campaign & Content Creation

• Develop co-branded marketing materials, case studies, solution briefs, and sales enablement content

• Coordinate joint webinars, events, and digital campaigns with partners

• Collect and package partner success stories, use cases, and customer testimonials

• Create partner-specific content that highlights integrated solutions and joint value propositions

Performance & Analytics

• Establish KPIs and success metrics for partner marketing initiatives

• Track and report on campaign performance, lead generation, and pipeline contribution

• Analyze ROI of partner marketing investments and optimize programs based on data insights

• Provide regular updates to leadership on partner marketing performance and opportunities

Cross-Functional Collaboration

• Partner with internal teams including Product Marketing, Demand Generation, Sales, and Channel Sales

• Align partner marketing activities with broader company marketing strategies and campaigns

• Coordinate with Communications and PR teams on partner announcements and thought leadership

Required QualificationsExperience

• 5-7 years of B2B marketing experience, with at least 3 years focused on partner or channel marketing

• Proven track record of developing and executing successful co-marketing programs with reseller and/or ISV partners

• Experience marketing enterprise software, SaaS solutions, or financial technology preferred

• Demonstrated success working with technology ecosystem partners (cloud platforms, enterprise software vendors, system integrators)

Skills & Competencies

• Strategic Thinking: Ability to develop partner marketing strategies that align with business objectives and drive measurable results

• Relationship Building: Strong interpersonal skills with the ability to build and maintain relationships with external partner organizations

• Project Management: Excellent organizational skills with the ability to manage multiple partner initiatives simultaneously

• Communication: Exceptional written and verbal communication skills; ability to craft compelling messaging and presentations

• Analytical Mindset: Data-driven approach to measuring campaign effectiveness and ROI

• Cross-functional Collaboration: Proven ability to work effectively across multiple internal teams and external organizations

• Self-Starter: Comfortable working independently in a fast-paced environment with minimal supervision

Technical Knowledge

• Understanding of B2B marketing automation platforms and CRM systems (e.g., Salesforce, Marketo, HubSpot)

• Knowledge of enterprise technology ecosystems and partnership models

• Experience with digital marketing channels, including email, social media, and content syndication

Preferred Qualifications

• Experience working with financial technology or treasury management solutions

• Previous experience marketing solutions that integrate with Workday, ServiceNow, or similar enterprise platforms

• Background in channel enablement and partner training programs

• Experience with partner portals and marketing development funds (MDF) management

• Track record of innovation in partner marketing approaches and tactics

Our Values Guide Everything We Do

• Think Big & Constantly Innovate: We have the confidence to think big, embrace change, challenge the status quo, and continuously evolve - incorporating new technologies and driving industry progress.

• Put our Customers’ Needs First: We are passionate about delivering the highest value for our customers and supporting them with end-to-end care throughout their journey with us.

• Act with Integrity: Integrity is at the heart of everything we do. We take personal responsibility for our actions, own our decisions, and honour each other’s contributions. We empower each other through honesty, respect, trust and transparency.

• Work as One Team: We are driven by our common goals and share in each other’s successes and failures, learning and working together as a team where everyone can bring their best selves.

• Strive for Excellence while Having Fun: We enjoy tackling new challenges together, and revel in continuous improvement as we deliver, with ultimate professionalism, the very best for our customers, while exceeding our own expectations.

At Kyriba we value pay transparency and fairness.

For new hires, the annual base salary range for this role is: $123,700.00 - $156,550.00 annual salary based on a full-time schedule. Salary can progress beyond this range through sustained performance and demonstrated success in the role. In addition to base pay, this position may be eligible for variable compensation (eg. performance bonus or commission-based plan) and/or a long-term incentive. The final package will be determined by factors such as skills, experience and qualifications. Kyriba also offers a comprehensive range of health, welfare and wellbeing benefits designed to support both your professional and personal life.

Kyriba believes that everyone has the ability to make an impact, and we are proud to be an equal opportunity employer committed to providing employment opportunity regardless of sex, race, creed, color, gender, religion, marital status, domestic partner status, age, national origin or ancestry, physical or mental disability, medical condition, sexual orientation, pregnancy, military or veteran status, citizenship, and genetic information. See EEO Law.

If you require a reasonable accommodation to complete any part of the application or interview process, or to perform essential job functions, please contact us at [email protected].

Requests will be handled confidentially and in accordance with applicable local laws.