Client Marketing Director

About Rimini Street, Inc.

Rimini Street, Inc. (Nasdaq: RMNI), a Russell 2000® Company, is a global provider of end-to-end enterprise software support, management and innovation solutions and the leading third-party support provider for Oracle, SAP and VMware software. Our comprehensive portfolio of unified solutions help run, manage, support, customize, configure, connect, protect, monitor, and optimize enterprise application, database and technology software, enabling our clients to achieve better business outcomes, significantly reduce costs and reallocate resources towards strategic projects. The Company has signed thousands of contracts with Fortune Global 100, Fortune 500, midmarket, public sector and government organizations who selected Rimini Street as their trusted, proven mission-critical enterprise software solutions provider and achieved better operational outcomes, realized billions of US dollars in savings and funded AI and other innovation investments.

To learn more, please visit www.riministreet.com, and connect with Rimini Street on X, Facebook, Instagram, and LinkedIn.

Position Summary 

Rimini Street is seeking a strategic, client-obsessed Client Marketing Director to lead initiatives that drive demand, deepen client engagement, drive advocacy, and amplify the voice of the client across our global marketing and sales ecosystem. This role is pivotal in shaping how we build and scale client-centric programs that fuel retention, expansion, and brand loyalty. 

You will be responsible for developing and executing client marketing programs that drive demand, introduce our existing clients to the full suite of Rimini Street offerings and solutions, elevate the Client Experience and improve Rimini Street’s connection and engagement across the client lifecycle. This is a critical role in helping develop and execute how Rimini Street works with our clients-- ensuring our retention as well as cross/ upsell pipeline goals are achieved. 

You’ll partner closely with Regional Marketing, Sales, Account Management, Product Marketing, and Client Success to create programs and opportunities to showcase client outcomes, build referenceable relationships, and create compelling content that resonates with our client target personas. This is an ideal role for a passionate marketer who thrives on driving measurable impact through client lifecycle marketing. 

The role will report directly to the Sr. Product Marketing Director. Qualified candidates can work remotely anywhere within the United States.

Essential Duties & Responsibilities 

• Develop and execute a comprehensive client marketing strategy aligned with business goals, including demand generation, advocacy, retention, and expansion

• Work closely with Client Advocacy to help scale reference and advocacy programs, including case studies, testimonials, videos, and speaking opportunities

• Help establish and build client engagement program of record, including, but not limited to digital engagement platforms (e.g., Influitive) to drive referenceable relationships and peer-to-peer engagement

• Partner with Account Management and Client Success to identify high-value clients for marketing engagement and storytelling

• Create compelling client-facing content that supports sales enablement, demand generation, and thought leadership

• Collaborate with Client Advocacy and Product Marketing to align messaging and positioning with client proof points and success stories

• Help develop and manage Client Advisory Boards and executive engagement programs

• Partner with Campaign/ Demand Gen, and Field Marketing on client lifecycle marketing campaigns that drive onboarding, adoption, renewal, and upsell opportunities

• Analyze client data and feedback to inform marketing strategies and improve client experience

• Measure and report on the effectiveness of client marketing programs, including influence on pipeline, deal velocity, retention, and NPS

• Act as a champion for the voice of the client across the organization

Education 

• BS/BA degree required

• Advanced degree or MBA preferred 

Experience 

• 8+ years of experience in B2B marketing, with a focus on client marketing, advocacy, or lifecycle marketing

• Proven success in building and scaling client marketing programs in enterprise software or SaaS environments 

• Experience working cross-functionally with Sales, Client Success, and Product Marketing teams 

• Strong background in storytelling, content creation, and client engagement strategies

• Familiarity with CRM, marketing automation, and client advocacy platforms (e.g., Salesforce, Gainsight, HubSpot, Marketo) 

• Experience with data visualization tools (e.g., Qlik,) is a plus. 

Qualifications & Skills 

• Exceptional communication and relationship-building skills

• Strategic thinker with a bias for action and results 

• Strong project management and organizational skills 

• Ability to translate client insights into compelling marketing assets

• Comfortable working in a fast-paced, matrixed environment 

• Passion for elevating the client voice and driving business impact 

• Demonstrated success in leading cross-functional initiatives and mentoring team members 

Optional Enhancements 

• Experience with Account-Based Marketing (ABM) strategies

• Familiarity with client journey mapping across personas and segments 

• Background in executive engagement programs such as C-level roundtables or QBRs 

Why Rimini Street?

Rimini Street Inc. is an affirmative action-equal opportunity employer and complies with all applicable Federal, State, and Local Laws regarding recruitment and hiring.

Qualified applicants are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, citizenship status, disability, protected veteran status, or any other category protected by applicable Federal, State, or Local laws. Rimini Street Inc. offers a comprehensive compensation and benefits package to employees.

Compensation is based on role, location, and level of applicable experience. 

Rimini’s target pay for each position is available upon request during the applicant’s Interview process.

The general salary range for this type of role is 100k - 160k depending on skills and experience.

Benefits for US employees include:

• Medical, Dental, and Vision insurance

• Disability insurance

• Paid Parental Leave

• 401(k) program

• Generous Paid time off (PTO)

We are looking for talented, passionate people to help us build our future at Rimini Street. We hire only the best, the most extraordinary professionals and provide compensation, bonuses, and benefits to match the skills of our top-performing team members. Do you thrive in a fast-paced environment, enjoy growing together, and get excited about learning new skills? Are you looking for an opportunity to make a true impact as part of a team of extraordinary professionals? This is the place for you.

Our work is challenging and meaningful. We start and end each day with a sense of achievement and purpose guided by our core values, the Four Cs: 

• Company

• • We dream big and innovate boldly.  

• Colleagues

• • We work with extraordinary people who create a culture of mutual respect and collaboration. 

• Clients

• • We relentlessly pursue solutions that help clients achieve their goals. Our unmatched client care is rooted in our passion for exceptional service. 

• Community 

• • We believe in leaving the world a better place than we found it. With the Rimini Street Foundation, we’ve made positive impacts in six continents for over 425 charities.

Accelerating Company Growth

• Nasdaq-listed under ticker symbol RMNI since October 2017 

• Over 5,900+ signed contracts to date, including Fortune 500 and Global 100 companies

• Over 2,000 team members in 23 countries

• US and international recognition for industry leadership and philanthropic efforts. See all of our awards and recognitions here: https://www.riministreet.com/company/awards/ 

Rimini Street is committed to creating a diverse and inclusive environment and is proud to be an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, national origin, sexual orientation, gender or gender identity, disability, protected veteran status, or any other characteristic protected by law. 

To learn more about how Rimini Street is redefining the enterprise software support industry, visit http://www.riministreet.com 

Please Note: Rimini Street does not accept resumes submitted by recruiting/staffing firms unless specifically requested by Human Resources.  Unsolicited resumes will be ineligible for referral fees.