Content Marketing Manager
Hi, we’re Healthee. We’re on a mission to support employees and transform their health care experience. We’re building an AI powered platform that is designed to support every employee with healthcare benefits navigate their plans and optimize care. Want to join our mission-driven team? Read on.
We are looking for a Content Marketing Manager to join our marketing team and enrich our inbound marketing efforts with copy, strategy, and analysis. Content Marketing Manager responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types, managing our social media channels, and writing copy for various channels. You’ll deliver quality writing pieces that appeal to our audiences, attract customers and boost brand awareness, and stay up-to-date with new technologies and marketing trends.
Please note that this is a hybrid position of 2 days/week in our NYC office
Responsibilities
Undertake content marketing initiatives to attract new customers
Develop editorial and social media calendar
Developing high-converting content through email marketing, SM and offline marketing
Write clear copy to promote our products/services
Proofread and edit blog posts before publication
Coordinate with marketing and design teams to illustrate articles
Conduct simple keyword research and use SEO guidelines to increase web traffic
Promote content on social media
Identify customers’ needs and gaps in our content and recommend new topics
Ensure all-around consistency (style, fonts, images and tone)
Analyze and report on performance metrics
Share content through various channels, ensuring strong web presence
Requirements
5+ years Proven work experience as a content marketer, content writer, or a similar role
Excellent writing and editing skills in English
Editorial mindset with an ability to predict audience preferences
Experience in social media platforms
Project management skills and attention to detail
Experience with effective AI tools for optimizing content
Strong strategic and creative chops
BS degree in marketing, journalism, or relevant field
Benefits
Comprehensive health insurance
Competitive options plan
Generous Paid Time Off
Hybrid Work
401k, matching up to 4% of your salary
Training & Development
Performance Bonus
Salary $110-120K
Healthee believes that every person has a right to equal employment opportunities without discrimination due to race, ancestry, place of origin, color, ethnic origin, citizenship, creed, sex, sexual orientation, gender identity, gender expression, age, marital status, family status, disability, pardoned record of offenses, or any other basis protected by applicable law. We also strive for a healthy and safe workplace and strictly prohibit harassment of any kind.