Head of Content Strategy

| Remote
About Knotch
Knotch is the Content Intelligence Platform that enables communications and marketing teams to measure, understand, and optimize content ROI across their digital efforts. Some of the world's largest brands such as JP Morgan Chase, Salesforce, AT&T, and Deloitte trust us to help them own their voice online, and we allow their customers to own theirs as well. This transparency and empowerment helps these communications become truly worthwhile for both creators and audiences. For more on Knotch's products, visit our website.
We’re proud of our team
We’ve been building our products since 2013, and our team has grown in size and in spirit. We recently ranked in the top 12% of fastest growing companies in America by Inc! Since the Covid-19 pandemic we’ve become remote-first, and we plan to stay that way. A flexible environment leads to a happy team as we’ve been named a Best Place to Work three years running by Built In NYC. If you’d like to speak with our recruiting team about the future of Knotch, feel free to connect with us on LinkedIn and learn about us further on our careers site.
Head of Content Strategy
As the Head of Content Strategy, you will work closely with Knotch’s clients to help them achieve their content goals as well as be a subject matter expert to create thought leadership and speak on behalf of Knotch. Your feedback will be used hone go to market strategy, product roadmap and Knotch’s own content strategy.

You'll add value at Knotch by

  • Acting as trusted content strategy partner to both existing and prospective customers 
  • Partnering with internal teams (Sales & Customer Success) to achieve customer outcomes as well as the retention and growth of the customer base 
  • Working with senior decision-makers at leading brands to help their companies more effectively understand content performance and achieve their business goals
  • Defining Knotch implementation plans and best practices that achieve customers’ desired outcomes
  • Consulting directly with clients on content best practices and industry trends
  • Deeply understanding clients' needs and translating pain points into implementation plans as well as informing the product roadmap
  • Running customer workshops to shape and refine our proposed solution with senior executive audiences
  • Creating regular thought leadership programming that elevates and increases the relevance of content as well as the importance of a Content Intelligence Platform
  • Speaking at industry events 
  • Regularly engaging with the Knotch, Content Leader Slack community 
  • Advising the Knotch team on our own content strategy

You'll be successful here if you

  • Have seven or more years of content team experience at a Fortune 500 brand
  • Have worked at an agency and/or a startup
  • Can think strategically and are operationally sound so that you can connect strategy to action 
  • Have an established voice and point of view in the content category
  • Have a firm grasp of different marketing technologies and how they can be utilized by brands to achieve content goals

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Knotch is an equal opportunity employer. We strive to provide equal opportunities in all of our processes, including our hiring and employee experience.
We pride ourselves on our three values: transparency, relentlessness, and inclusiveness.
We commit to daily work towards leading with empathy, reducing bias through periodic training, and engaging with and uplifting communities of marginalized groups.
We condemn all forms of racism and discrimination on the basis of race, religion, ethnicity, nationality, gender identity, sexual orientation, age, marital status, pregnancy or parenthood status, veteran status, disability status or any other identifier.
We encourage all employees, clients, investors, candidates, vendors, and friends of Knotch to deliver honest feedback directly or anonymously so that we may always seek to improve as an organization that is dedicated to diversity, equity, inclusion, and belonging.
Share your thoughts with us, and you will be heard.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavascriptLanguages
    • PythonLanguages
    • RLanguages
    • RubyLanguages
    • SqlLanguages
    • D3JSLibraries
    • ReactLibraries
    • ReduxLibraries
    • ChartJSLibraries
    • RechartsLibraries
    • SequelLibraries
    • Active RecordLibraries
    • Ruby on RailsFrameworks
    • PostgreSQLDatabases
    • RedshiftDatabases
    • KnotchAnalytics
    • InVisionDesign
    • SketchDesign
    • FigmaDesign
    • ConfluenceManagement
    • JIRAManagement
    • Monday.comManagement
    • WordpressCMS
    • WebflowCMS
    • SalesforceCRM
    • PardotCRM
    • PardotEmail
    • PardotLead Gen
    • DriftLead Gen

Location

We love our NYC loft office in TriBeCa/SoHo near so many subways and local eateries, but we’re thriving with the flexibility of being remote-first.

An Insider's view of Knotch

How does your team reward individual success?

I see Knotch spotlight and reward us for all kinds of wins. Since we're a small team, we celebrate them on Fridays in front of the whole company. Last year, I was lucky to help recruit a data science team member, and as a reward, Knotch flew me to my dream destination, Japan, to celebrate that success!

Ray

Associate Manager of Content Marketing

How do you collaborate with other teams in the company?

We face new problems everyday but there is an incredible support system here and everyone works collaboratively towards the best solution. We are united by a common vision and transparent in every aspect of our operations, which is so rare to find.

Jason

VP of Finance

How has your career grown since starting at the company?

Knotch's commitment to my personal growth has played a huge role in shaping my career. I've found that I'm happiest when collaborating with others and was encouraged to join the product team to work more closely across all of our teams. Knotch's L&D program has set me on a path that makes my work more fulfilling, pushing me to be better every day.

Willie

Project Manager

How do you empower your team to be more creative?

On our revenue team, we foster an environment where everyone can feel it's safe to question things, and we celebrate them when they speak up and bring new ideas to the table.

Jamie

Senior Director, Sales Operations

What makes someone successful on your team?

In any company big or small, the Client Success or Account Management team can feel like a catch-all for your clients and products. Our team members go above and beyond the day-to-day. They make personal connections with each of our clients, see things from their perspective, and work hand-in-hand. That leads to happy clients and happy Knotchers.

Margeaux

VP of Accounts

What are Knotch Perks + Benefits

Knotch Benefits Overview

We’re in Soho. We work with Fortune 500’s. We get free lunch. We let dogs in. We’ve been recognized by Inc.’s Best Places to Work two years running. We’ve also been recognized by Built in NYC’s Best Places to Work, also two years running. Here are some other cool things.

Comprehensive Health Insurance.
Free Unlimited Commuter Card.
Mental Health and Wellness Initiatives.
Educational Stipend And Career Development Opportunities.
Unlimited PTO (No, Really).
You Get To Work With Us. Every. Damn. Day.

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Pair programming
Open office floor plan
Diversity
Documented equal pay policy
Highly diverse management team
Unconscious bias training
In 2020, we held internal Unconscious Bias trainings and Inclusive Practices trainings through LifeLabs. Sentiment was so high that we're now planning a recurring training model.
Diversity manifesto
Diversity Employee Resource Groups
We have three open ERGs at Knotch: BIPOC @Knotch (BIPOC), Rainbow Riot (LGBTQIA+) and Ladies at Knotch (Women), plus two culture event-planning groups!
Hiring Practices that Promote Diversity
We push to seek talent through diverse sourcing and use Lever to collect optional EEOC and Diversity Survey responses so that we can benchmark and exceed our own equal hiring initiatives.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Team workouts
We're committed to supporting our employees' mental and physical wellness, and we've even done spin classes together!
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
Company Equity
Knotch offers options as part of our competitive compensation package. Options vest over a four-year period after a one-year cliff.
Performance Bonus
Match charitable contributions
In the past, we've matched charitable contributions, most recently to The Center which offers LGBTQ communities of NYC advocacy, health and wellness programs and more.
Child Care & Parental Leave Benefits
Generous Parental Leave
We provide up to 12 weeks of parental leave for the primary caretaker. Knotch also provides 12 weeks of leave for the secondary caretaker.
Flexible Work Schedule
Remote Work Program
All positions can work remotely on occasion as needed (we're a flexible environment). Some positions are full-time remote already, and it will say so in the job post if it is a remote role.
Family Medical Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
We have NYC-based events monthly and we also have two offsites per year where we fly the entire company to an exciting locale for team building and educational opportunity!
Free Daily Meals
Lunch stipend provided every day you work from your office!
Stocked Kitchen
Knotch's NYC kitchen is stocked with all the coffee, snacks, drinks, and Emergen-C you'll ever need.
Happy Hours
Pet Friendly
Fitness Subsidies
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Lunch and learns
Knotch hosts lunch and learn meetings anytime we have something awesome to share with the team. We also do a Show & Tell every Friday that complements these.
Cross functional training encouraged
Promote from within
Continuing Education stipend
We offer $1000 annualy for continuing education related to your role at Knotch (starts after 6 months of working with us)

Additional Perks + Benefits

We create our initiatives for our employees. They aren't a recruitment tool for us but rather a way for us to truly appreciate the hours and effort our employees put in every single day and to make their lives a little easier and a little better. You spend a lot of time at work- you might as well enjoy it.

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