Lead client-facing incrementality testing and experimentation across marketing channels. Partner with marketing and analytics stakeholders on test design and interpretation. Drive development and adoption of Claude Code and AI workflows. Manage multiple testing workstreams, coordinate cross-functional teams, and mentor junior team members to ensure rigorous, scalable, high-quality delivery and actionable insights.
Qualifications
Lead client-facing incrementality testing and experimentation initiatives across paid and owned marketing channels Serve as a strategic partner to marketing, measurement, and analytics stakeholders on testing design, interpretation, and decision-making Lead development of and drive adoption of Claude Code and AI-enabled workflows to improve testing efficiency, scalability, and delivery quality Manage multiple concurrent testing workstreams in a fast-paced embedded client environment Coordinate across data science, analytics, and operations teams to drive high-quality delivery and actionable insights Provide leadership and mentorship to junior team members while helping drive rigor and operational excellence across the testing program
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