Art Director

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William Hill, the leading sports betting company in the country, is seeking an Art Director who is passionate about sports, is full of ideas, and can thrive in a start-up environment. The primary focus will be the ideation and design of compelling campaigns across all digital properties of William Hill. As a hands-on designer, you will bring a mix of marketing expertise and business understanding to the position, going one better for our brand and that of our valued customers. We’re looking a doer - taking our creative to a new level as we continue to grow. The ideal candidate will have a natural eye for design and a drive to inspire dynamic ideas that connect with all types of audiences.

Did you know…
• 1 out of every 4 sports bets made in the US today are placed with William Hill
• William Hill has been in business for over 85 years and is now in every state that
allows legal sports betting in the US
• William Hill is an official partner of the NBA and the Washington Wizards; the
NHL and the New Jersey Devils, Washington Capitals and the Vegas Golden
Knights; Monumental Sports & Entertainment and the Washington Mystics.

What You Will Do:

  • Ideate and design all digital production (web, digital marketing, social, media) and print for retail
  • Collaborate with the marketing, media, and digital sportsbook teams in developing plans and briefs, analyzing results, and identifying opportunities
  • Develop internal marketing campaigns that translate marketing objectives across business units into clear and motivating creative strategies
  • Analyze brand tracking, market trends, consumer need, and the competitive landscape
  • Prioritize work and resources across engagements based on short- and long-term needs, establishing production schedules by collaborating with designers, copywriters, and production departments
  • Conduct brainstorming sessions with creative team, maintaining strategic and creative thinking to develop innovative and actionable creative initiatives in a fiscally responsible manner
  • Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for visually sophisticated audiences
  • Present, or oversee presentation of final concepts, and obtain approvals for deliverables 

Will You Will Need:

  • 6-8 years of related experience
  • Years of experience creating marketing/advertising campaigns from developing vision and the message platform to overseeing production on time and budget
  • Understanding and experience creating integrated content across all marketing channels from digital, social media, paid media, mobile, but also understand offline and print
  • Proven experience with concept development
  • Strong creative vision with an understanding of business objectives
  • BA/BS degree in marketing or business
  • Prior experience with copywriting, design, or production
  • Prior project management experience, with a focus on creative direction


Other Minimum Qualifications:

  • Ambition. Proactively seeks opportunities to learn & grow.
  • Initiative. Acts and thinks beyond tasks to accomplish goals.
  • Team Focused.  Ensures understanding, cooperation and consistency within and between departments.  Encourages collaboration and proactively builds rapport with others. Is easy to approach and talk to.
  • Self-Awareness. Genuine understanding of personal strengths and weaknesses. 
  • Environmental Radar. Understands how to get things done and when to involve others in decisions.
  • Business Intelligence. Understands how our organization works.  Demonstrates an understanding of the key business metrics in his/her world.
  • Problem finding. Routinely looks to improve services, processes, and strategies.
  • Creativity. Takes advantage of difficult or unusual situations to develop unique approaches and useful
  • Professionalism. Maintains composure amid challenges; develops, applies, and adheres to standard operating procedures.
  • Functional Knowledge/Skills. Has the knowledge and skills to do the job at a high level of accomplishment.
  • Effectiveness. Effectively manages work and resources to meet timelines and goals amid competing priorities. Consistently demonstrates organization and time management skills.
  • Communication: Prepares clear, concise, and well-organized written and verbal communications. Demonstrates active listening. Provides timely and consistent follow-up.

 


Essential Job Functions:

  • Fast paced environment, multiple tasks to be handled under time constraint.
  • Must be able to handle a heavy business volume, and sensitive situations relating to team member and guest problems, in a timely manner.
  • Ability to simultaneously manage several projects, and not be frustrated by changing priorities and unforeseen obstacles to achieving objectives.
  • Respond to visual and aural cues.
  • Must have manual dexterity to operate all office equipment.
  • Must be able to maneuver around office and property.
  • Must be able to work independently.
  • Must be able to lift and carry 10 pounds.
  • Must be able to bend, crouch, kneel, twist and work at a desk/counter when performing functions of the job.


More on William Hill US…


William Hill US, now part of Caesars Entertainment, currently operates sports betting in 18 US jurisdictions, an industry-leading 13 of which offer online sports betting. The combined companies have operations in The Bahamas, Colorado, Delaware, Florida, Illinois, Indiana, Iowa, Michigan, Mississippi, Nevada, New Jersey, New Mexico, New York, North Carolina, Pennsylvania, Rhode Island, Tennessee, Virginia, Washington DC, and West Virginia. William Hill US is the licensed sports betting provider for numerous casinos in Mississippi and New Mexico and is the exclusive risk manager for the Delaware and Rhode Island sports lotteries. The combined companies have numerous league partnerships, including MLB, NBA, NHL, and NFL, as well as national media partnerships with CBS Sports and ESPN. Marking a major milestone in American sports history, William Hill US opened the William Hill Sportsbook at Monumental Sports & Entertainment’s Capital One Arena in May 2021, becoming the first ever sports betting venue to open within a US professional sports facility.


William Hill provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, creed, national origin, ancestry, sex, age, physical or mental disability, pregnancy, veteran or military status, genetic information, sexual orientation, gender identity or expression, marital status, civil union/domestic partnership status, familial status, domestic violence victim status, or any other legally-recognized protected basis under federal, state or local laws.  William Hill complies with applicable federal, state, and local laws governing nondiscrimination in employment in every location in which the company has facilities.  This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

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Partnered with a panoramic view of downtown Manhattan, Caesars' Hybrid office is located in the heart of Jersey City's Business District.

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