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Internet Society

Digital Marketing Operations Manager

Posted 2 Days Ago
Remote
Hiring Remotely in USA
Senior level
Remote
Hiring Remotely in USA
Senior level
Manage and execute digital marketing campaigns including email marketing, SEO, and digital advertising while analyzing performance and optimizing strategies.
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About the Internet Society Foundation

The Internet Society Foundation (Foundation) is a non-profit organization that works in concert with the Internet Society. It exists to demonstrate and support the positive difference the Internet can make to people everywhere and promote the development of the Internet as a global technical infrastructure, a resource to enrich people’s lives, and a force for good in society.  

The Foundation is committed to a culture of diversity and inclusion, where all individuals are valued for their distinct contributions.  Our people are the most valuable strengths we have. The collective sum of the individual differences, life experiences, knowledge, inventiveness, innovation, self-expression, unique capabilities and talent that our staff invests in their work represents a significant part of not only our culture, but our reputation and the Foundation's achievements.

 

About the Position

We’re seeking a skilled and technically adept Digital Operations Manager to manage and execute our digital marketing and communications initiatives. This role is ideal for someone with strong hands-on experience using marketing technology platforms and a solid track record of managing multi-channel digital campaigns.

You will collaborate closely with a diverse, globally distributed team of communications experts, helping shape digital strategy while owning the execution of email marketing, digital advertising, and SEO.

Location

Remote

 

Essential Duties and Responsibilities

Email & CRM

  • Manage and execute email marketing campaigns in HubSpot, including segmentation, automation workflows, A/B testing, and performance reporting.
  • Maintain CRM hygiene, manage lists, implement lead scoring, and support nurturing workflows.
  • Optimize deliverability and engagement using data-driven insights.
  • Work closely with stakeholders across the organization to track and manage an email calendar.

Digital Advertising

  • Plan, build, and optimize paid campaigns across social (Facebook/Instagram, LinkedIn, etc.) and search platforms (Google Ads, Bing).
  • Partner with creative and content teammates to develop compelling ads tailored to target audiences.
  • Manage relationships with potential external vendors for large campaigns and Google Ad Grants.

Website & SEO

  • Conduct keyword research, optimize on-page SEO, and identify opportunities to improve organic search performance.
  • Support technical SEO improvements, including metadata, site structure, and page performance.
  • Work closely with the Senior Web Manager to support updating website pages in WordPress as needed.
  • Create optimized landing pages for campaigns in HubSpot or WordPress.

Analytics & Reporting

  • Use HubSpot, Google Analytics, and platform dashboards to analyze performance and provide insights.
  • Create regular reporting for leadership, highlighting trends, KPIs, and recommendations.
  • Use data to inform ongoing improvements to digital strategy.
  • Other duties as assigned

 

Desired Qualifications

  • 5+ years of experience in digital marketing, communications, or a related field.
  • Proficiency in HubSpot or a comparable tool, including marketing automation and analytics.
  • Proven experience creating, sending, and optimizing email marketing campaigns.
  • Hands-on experience executing and refining paid social and search advertising campaigns.
  • Strong working knowledge of WordPress and digital content management.
  • Solid understanding of SEO best practices (on-page and technical).
  • Ability to interpret data and translate insights into actionable improvements.
  • Strong project management and collaboration skills.
  • Experience working on a globally distributed or multicultural team is a plus.
  • Enthusiasm for working collaboratively within a diverse team of communications experts.
  • Experience supporting or executing digital fundraising and/or advocacy campaigns is a strong plus.

What You'll Love About Us


  • Make an Impact. We have an exciting vision and mission to bring the internet to everyone!
  • Great Company Culture. We are a global team and live our values of collaboration, inclusion, respect, people and passion in all of our HR programs including our new recognition program!
  • Holiday/Vacation. Generous paid time off and paid public holidays.
  • Benefits. Based on local in-country guidelines.
  • Give back. Get paid to volunteer in your community!
  • Professional Development and Educational Benefits. Annual company contribution towards professional development or higher education.
  • Flexible Work Models. Flexible work-from-home.

Compensation and benefits for this position will be paid in local currency and based on the country and geographic location’s local salary and benefits market data for the position. Exact pay will be based on factors including but not limited to relevant qualifications, experience, geographic location, education, business and organizational needs. 

The Foundation is an equal opportunity employer. Employment selection and related decisions are made without regard to sex, race, age, disability, religion, national origin, sexual orientation, color or any other protected class. Compensation and benefit package for this position will be competitively commensurate with the successful applicant’s qualifications.  Applications will be evaluated until the position has been filled. The list of applicants will not be posted publicly and will be reviewed in confidence by members of the evaluation committee.

Top Skills

Google Ads
Google Analytics
Hubspot
Wordpress

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