Similar Jobs
Artificial Intelligence • Marketing Tech • Software • SEO
Hands-on role executing, analyzing, and optimizing paid digital campaigns across paid channels. Build and QA campaigns, validate tracking (GA4, GTM), run keyword/audience research, support SEO/GEO and A/B tests, create performance reports, meet clients, and contribute to strategy and competitive analysis.
Top Skills:
FigmaGa4Google AdsGoogle Search ConsoleGoogle Tag ManagerHubspotLlmsMeta Ads ManagerOpenaiParsnipp Geo PlatformReddit AdsSalesforceSeo PlatformsSquarespaceTiktok Ads ManagerWebflowWixWordpress
Insurance
Manage and execute digital marketing campaigns in HubSpot, oversee social channels, support advisor-facing initiatives and sales enablement, maintain segmentation and reporting, identify AI/automation opportunities, and coordinate with sales, compliance, and product teams to improve engagement and marketing ROI.
Top Skills:
Ai ToolsHubspotMicrosoft 365Power BISalesforce
Financial Services
Support and execute targeted digital and branch marketing initiatives using Salesforce and integrated platforms. Build and manage audience segments, run campaign automation and A/B tests, create advertising audiences, track campaign performance, prepare reports, and coordinate with branches, compliance, and partners to ensure accurate, compliant customer communications.
Top Skills:
Analytics ToolsCrm PlatformsDigital Advertising PlatformsEmail Marketing PlatformsSalesforce
We’re looking for a Digital Marketing Specialist to support and execute integrated digital marketing initiatives across paid media, website management, social media, and campaign operations. This role works cross-functionally with Marketing, Creative, and Sales teams to help drive awareness, engagement, and campaign performance across digital channels. You’ll play a key role in campaign execution, reporting, optimization, and ensuring consistency across the brand’s digital presence.
What You’ll Do
- Support the execution and optimization of paid media campaigns across platforms including Meta, Google, LinkedIn, and programmatic channels.
- Own campaign setup, audience targeting, budget pacing, QA, and performance monitoring.
- Manage day-to-day website updates, landing page coordination, and CMS maintenance.
- Support SEO best practices including metadata updates, keyword optimization, and website performance monitoring.
- Coordinate organic social media content creation, publishing, scheduling, content calendars, and community management support.
- Assist with email marketing campaign builds, audience segmentation, testing, and deployment.
- Compile campaign performance reports and help identify optimization opportunities across digital channels.
- Coordinate with Marketing and Creative teams to ensure assets, messaging, and deliverables are aligned and delivered on time.
- Help maintain organized campaign documentation, timelines, reporting, and workflows.
- Monitor digital marketing trends, platform updates, and emerging opportunities to support continued growth and innovation.
- Paid media campaign execution and reporting
- Website and landing page updates
- Social media calendars, content, and publishing
- Email marketing campaigns
- Campaign performance dashboards and recaps
- Cross-channel digital campaign support
- Marketing asset coordination and QA
What We’re Looking For
- 2-4 years of experience in digital marketing, paid media, or campaign coordination.
- Familiarity with platforms including Hubspot, Meta Ads Manager, Google Analytics, Webflow and social media management tools.
- Organizational and project management skills with strong attention to detail.
- Ability to manage multiple projects and deadlines in a fast-paced environment.
- Analytical mindset with the ability to interpret campaign performance data and identify opportunities for optimization.
- Strong written and verbal communication skills.
- Experience working cross-functionally with Marketing, Creative, Sales, Client Services, or external partners.
- Understanding of comprehensive digital marketing best practices across paid, owned, and earned channels.
Benefits
- Full-time position with a competitive base salary
- Access to benefits, including Healthcare, Dental, and Vision
- Unlimited PTO - take what you need
- Big Happy-provided laptop
- Participation in Big Happy’s stock program
- Paid Parental Leave
- Summer Fridays
- Team Happy camaraderie—celebrating wins, learning from challenges, and fostering continuous career growth
- A workplace culture where you can be yourself, contribute meaningfully, and be valued for your impact
Compensation: $65,000 - $75,000 base + 10% Semiannual Bonus
About
We specialize in delivering innovative solutions and exceptional services to meet the diverse needs of our clients. With a strong commitment to quality and customer satisfaction, we strive to exceed expectations and drive success in every project we undertake.
What you need to know about the NYC Tech Scene
As the undisputed financial capital of the world, New York City is an epicenter of startup funding activity. The city has a thriving fintech scene and is a major player in verticals ranging from AI to biotech, cybersecurity and digital media. It also has universities like NYU, Columbia and Cornell Tech attracting students and researchers from across the globe, providing the ecosystem with a constant influx of world-class talent. And its East Coast location and three international airports make it a perfect spot for European companies establishing a foothold in the United States.
Key Facts About NYC Tech
- Number of Tech Workers: 549,200; 6% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Capgemini, Bloomberg, IBM, Spotify
- Key Industries: Artificial intelligence, Fintech
- Funding Landscape: $25.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Greycroft, Thrive Capital, Union Square Ventures, FirstMark Capital, Tiger Global Management, Tribeca Venture Partners, Insight Partners, Two Sigma Ventures
- Research Centers and Universities: Columbia University, New York University, Fordham University, CUNY, AI Now Institute, Flatiron Institute, C.N. Yang Institute for Theoretical Physics, NASA Space Radiation Laboratory
