Director, AI-Driven Sales Enablement

What You Will Own:

• Enterprise Enablement Strategy & Governance
- Own SAFE’s global sales enablement strategy, aligned to ARR growth, enterprise expansion, and category leadership.
- Serve as the executive owner of Command of the Message as SAFE’s core sales methodology.
- Define enablement standards, operating rhythms, certification, and reinforcement models across all GTM roles.
- Ensure enablement is treated as a revenue discipline, not a support function.


• Seller Performance, Coaching & Scale
- Reduce ramp time and increase productivity through structured AI-driven onboarding, certification, and reinforcement.
- Define and implement AI-assisted coaching, call analysis, and deal inspection at scale.
- Ensure consistent execution across enterprise SDRs, account executives, and partner sellers globally.


• AI-Native Sales Execution
- Embed AI and agentic workflows into discovery, qualification, deal strategy, executive preparation, and forecasting.
- Ensure AI-driven tools enforce value discipline, rather than creating noise or feature selling.
- Partner with RevOps and Sales Leadership to integrate AI into daily seller workflows.


• Value & Quantification Enablement
- Translate SAFE’s CRQ, CTEM, and TPRM capabilities into sales motions grounded in value delivery.
- Enable sellers to consistently lead with quantified business benefits (cost reduction, risk reduction, revenue assurance/resilience).
- Ensure SAFE’s value narrative holds up in executive, regulatory, and board-level conversations.


• Content Architecture & Messaging Systems
- Own SAFE’s enablement content architecture: discovery frameworks, value drivers, required capabilities, competitive narratives, and executive talk tracks.
- Ensure content is AI-curated, contextual, and role-specific, surfaced at the moment of need.
- Partner with Product Marketing to maintain a single, coherent value narrative.


• Revenue Impact, Metrics & Accountability
- Define and own enablement KPIs tied directly to revenue outcomes.
- Use data to identify execution risk, skill gaps, and enablement ROI.
- Report the impact of enablement regularly to executive leadership.


• Organizational & Cross-Functional Leadership
- Build, lead, and scale a high-performing enablement team over time.
- Act as a partner to Sales Leadership, Product Marketing, RevOps, Product, and Executive Leadership.
- Serve as a visible change leader driving adoption of AI-native, value-based selling across SAFE’s GTM organization.

What We’re Looking For:

• 8–12+ years in Sales Enablement, Revenue Enablement.
• Experience scaling enablement in fast-growth, category-defining companies.
• Prior experience operating at Sr. Manager/Director-level scope, owning strategy across multiple segments or regions.
• Proven success in enabling complex, enterprise SaaS or cybersecurity sales motions.
• Direct experience implementing or scaling value-based selling frameworks (Command of the Message/MEDDPICC strongly preferred).
• Hands-on experience applying AI to sales execution, coaching, or enablement systems.
• Demonstrated ability to influence executive stakeholders and senior sales leadership.
• Background in product marketing, consulting, or sales leadership.

What Success Looks Like at SAFE:

• Command of the Message is institutionalized, not optional.
• Sellers consistently lead with quantified business outcomes, not features.
• Enablement measurably improves win rates, deal velocity, and forecast accuracy.
• AI is embedded into daily GTM execution across roles and regions.
• SAFE’s value narrative is consistent—from the first call to the economic buyer.
• SAFE continues to define the category for Autonomous Cyber Risk Management.

Why SAFE?

• Shape how one of the most innovative cyber risk management companies sells at scale.
• Operate at the intersection of AI, risk economics, and executive decision-making.
• High-visibility, high-impact leadership role tied directly to growth.
• Partner with leaders shaping the global future of cyber risk management.