Sell Red Nucleus's Value, Access, Pricing and Evidence solutions to pharma and biotech clients. Generate new business, expand accounts, lead complex proposals, manage pipeline in Salesforce, collaborate cross-functionally, and represent the company at industry events. Drive revenue growth and long-term client relationships.
The Director, Business Development, within our Value and Evidence (V&E) team is responsible for positioning and selling Red Nucleus’ full suite Value, Access, Pricing and Evidence solutions to pharmaceutical and biotechnology clients. This role is an individual contributor focused on new business generation, account expansion, and advancement of strategic client relationships with Market Access, Value and Evidence leaders within the pharmaceutical and biotechnology industry.
The Director brings deep knowledge of Value, Access, Evidence and Pricing functions within the pharmaceutical industry and applies that expertise in a consultative, solutions-oriented business development approach. The role partners closely with internal scientific, strategy, creative, innovation and delivery teams to shape and close complex, high-value opportunities.
Key Responsibilities :
Strategic Selling & Revenue Growth
- Position and sell Red Nucleus’s Value, Access and Evidence for large pharma and biotech organizations.
- Identify, qualify, and close new business opportunities using a consultative, value-driven sales approach
- Grow existing accounts via new product / indication launches and expansion into new business units for Red Nucleus.
- Engage cross-functional V&E stakeholders in support of new business initiatives and co-ordinate multi-capability pursuits
- Advance strategic client relationships that support repeat business, multi-year engagements, and long-term partnerships
- Leverage deep knowledge of the pharmaceutical industry to shape differentiated client solutions
- Collaborate with V&E subject matter experts to design integrated, high-impact proposals
- Act as a commercially oriented domain expert in client discussions, articulating Red Nucleus’s value proposition and solution vision
Enterprise Go To Market Execution
- Execute against the enterprise go-to-market strategy as it relates to V&E offerings such as:
- Global launch price and strategy and governance
- Cross-indication pricing strategy
- Price and Access forecasting (gross to net optimization)
- Contracting Strategy
- Payer segmentation and engagement strategy
- Organizational design and launch readiness
- Market access analytics and patient journey analytics
- Commercial and business insights
- Work cross-functionally with Marketing, Client Services, and Division leadership to ensure alignment on messaging, positioning, and commercial priorities
- Support enterprise selling motions that balance near-term revenue objectives with longer-term client relationship development
Pipeline Management, Forecasting & Commercial Excellence
- Maintain disciplined pipeline management in Salesforce, ensuring accurate forecasting, opportunity progression, and data integrity
- Lead pricing, scoping, and solution negotiations to ensure profitable, sustainable engagements
- Ensure effective handoff from business development to delivery teams, supporting high-quality client transitions
- Partner with Sales Operations to monitor performance metrics, conversion rates, and pipeline health
Cross-functional Collaboration & Market Presence
- Build strong working relationships with Global Medical Affairs division delivery leaders to support integrated solution design
- Collaborate with Marketing on thought leadership initiatives, campaign focus areas, and conference participation
- Represent Red Nucleus at industry conferences, client meetings, and external events as a senior commercial contributor
Background and Skill Requirements
- Bachelor’s degree required; advanced degree in Life Sciences, Business, or related field strongly preferred
- 8+ years of experience in business development roles selling Value and Evidence services to pharmaceutical and biotech organizations with a strong focus on new business wins.
- Proven track record of achieving or exceeding annual revenue targets ($3–4M+)
- Deep experience engaging relevant pharma stakeholders responsible for hiring Value, Access and Evidence advisory service providers
- Experience operating effectively within a matrixed scientific, operational, and technical environment
- Ability to travel up to 50%
Red Nucleus Yardley, Pennsylvania, USA Office
Yardley, PA, United States
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