Director, Commercial Intelligence & Analytics

Position Summary

The Director of Commercial Intelligence & Analytics will lead the development and evolution of the company’s business intelligence capabilities, creating a standardized, scalable, and trusted reporting environment that enables better and faster business decisions.

This role will bring together data from syndicated sources, loyalty card platforms, customer inventory systems, and store-level data to create a holistic market view of performance and uncover actionable insights. The Director will partner closely with Consumer Insights and cross-functional business leaders to establish and execute a strong learning agenda, address complex business questions as they arise, and translate data into clear recommendations that drive the business forward.

The Director will also help shape AI-enabled capabilities that improve how the organization analyzes data, generates insights, and creates recurring reports and presentations. This role will be both a strategic leader and a hands-on builder, establishing the tools, processes, and data foundation needed to support a more data-driven organization.

Key Responsibilities

Business Intelligence, Reporting & Analytics

• Lead the design, development, and standardization of business reporting across the organization.
• Establish consistent definitions, KPIs, metrics, dashboards, scorecards, and reporting cadences.
• Build, maintain, and continuously improve reporting and self-service analytics tools.
• Integrate and synthesize syndicated market data, loyalty/consumer data, customer inventory data, and store-level data to provide a comprehensive view of business performance.
• Identify opportunities to automate recurring reporting and reduce manual, duplicative work.
• Translate complex data and analysis into clear, actionable insights for commercial and executive audiences.

Consumer Insights & Strategic Learning

• Partner closely with Consumer Insights to develop and execute a focused, enterprise-wide learning agenda aligned to the company’s strategic priorities.
• Bring together diverse data sources to answer complex business questions, both planned and ad hoc, as they arise.
• Collaborate with Consumer Insights, Sales, Marketing, Finance, and other functions to frame business questions, identify the right data and analytical approaches, and translate findings into recommendations.
• Develop analytical approaches that deepen understanding of consumers, customers, channels, products, and market performance.
• Help ensure the organization moves beyond reporting what happened to understanding why it happened, what it means, and what actions should be taken.

Data Management, Quality & External Partnerships

• Own the day-to-day relationships with syndicated data providers and other external data partners, including data delivery, access, issue resolution, and vendor performance.
• Serve as an internal subject matter expert on key syndicated data sources and their appropriate application.
• Establish data quality controls, validation processes, and governance standards to ensure the accuracy and consistency of business reporting.
• Develop standards for data definitions, hierarchies, ownership, documentation, and reconciliation.
• Identify and resolve data integrity issues and establish processes to proactively monitor data quality.
• Evaluate new data sources and technologies that can strengthen the company’s business intelligence capabilities.

AI & Business Intelligence Innovation

• Act as the commercial data subject-matter-expert that partners with the organization’s AI lead to develop AI-enabled infrastructure and workflows that enhance reporting, analysis and presentation development. Identify and implement opportunities to use AI to automate recurring reporting, generate business insights, summarize performance, and accelerate the creation of management presentations and business reviews.
• Establish scalable processes and appropriate governance for incorporating AI into business intelligence workflows.
• Evaluate emerging analytics and AI technologies and determine where they can create meaningful business value.
• Assist in development of a roadmap, in partnership with the company’s AI lead, for the continued evolution of the company’s BI and AI capabilities to democratize the company’s data.

Leadership & Business Partnership

• Serve as a strategic thought partner to senior leadership and cross functional leaders.
• Lead cross-functional initiatives that require the integration of data, technology, and business expertise.
• Build organizational confidence in data by ensuring information is accessible, consistent, accurate, and actionable.
• Promote a culture of fact-based, data-driven decision-making across the organization.

Education

• Bachelor’s degree in Business, Analytics, Data Science, Information Systems, or a related field; advanced degree preferred.

Experience

• 8+ years of experience in business intelligence, analytics, data management, commercial analytics, or related discipline.

• Robust experience within the consumer-packaged goods industry and syndicated data providers (NielsenIQ, SPINS, and/or Circana).

• Demonstrated experience working with syndicated CPG data, loyalty/consumer data, customer inventory data, and/or store-level sales data.

• Proven experience building and managing dashboards, reporting platforms, and business intelligence tools.

• Experience managing relationships with external data providers and technology vendors.

Knowledge

• Proficiency with PowerPoint and other tools used to develop and communicate commercial strategies.
• Experience with modern BI, analytics, data visualization, and/or cloud data platforms.
• Strong understanding of CPG commercial data, retail analytics, consumer behavior, customer performance, and key business drivers.
• Strong understanding of data quality, governance, validation, and integration principles.

Language Skills

• Strong communication and presentation skills, including the ability to distill complex analysis into clear recommendations for executive audiences.

Other Skills & Abilities

• Demonstrated experience or strong interest in applying AI to analytics, reporting, and business processes.

• Exceptional analytical and problem-solving skills, with the ability to tackle ambiguous and complex business questions.

• Ability to operate strategically while remaining hands-on and highly connected to the underlying data, tools, and business needs.

Success in the Role

Success in this role will mean creating a trusted, scalable intelligence engine for the organization—one that provides consistent reporting, improves data quality, enables deeper learning, and makes it easier for leaders to answer both recurring and emerging business questions.

The ideal candidate is equal parts business leader, data strategist, and builder: someone who understands the CPG landscape, is comfortable working across disparate data sources, can partner effectively with Consumer Insights and commercial teams, and has the vision to use AI and technology to fundamentally improve how the organization learns, reports, and makes decisions.

Major Business/Professional Contacts

Work cross-functionally with Category Management, Commercialization, Growth, Consumer Insights, and the broader Sales organization to deliver reporting and insights that drive business decisions. Manage relationships with external data partners, including syndicated data providers.

Working and Environmental Conditions

• Use of computer, keyboard, and telephone required.
• Occasionally functions in the manufacturing environment where temperatures are around 35 degrees.
• May be required to travel via car or airplane up to 10–20% of the time, including visits to retail customers, data partners, and company facilities, or as needed.
• Requires occasional work on nights and weekends.

Physical Demands

• Ability to sit for extended periods of time.
• Occasional lifting of equipment that may weigh up to 20 lbs.
• Requires extended periods of sitting and working at a computer screen.

Compensation and Benefits 

Come thrive at Suja Life! We offer a competitive benefits package, including:

• Salary ranges from $150,000-175,000
• Medical, dental, vision, life insurance, and more
• Paid Parental Leave – 12 Weeks at 100% Pay
• 401(k) match to help you plan for the future
• Paid time off: vacation, sick days & holidays
• Juice benefits: yes, we keep you fueled and refreshed!

#INDHP

Suja Life is proud to be an equal-opportunity employer seeking to create a welcoming and diverse environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, ancestry, physical or mental disability, medical condition, marital status, genetics, age, or veteran status or any other applicable legally protected status or characteristic. The Company complies with all federal/local/state regulations regarding pay.