Director of Content & Social

We help creators get more out of every conversation with Instagram-focused automations and support for other channels like Messenger, WhatsApp, and TikTok. The result? Better engagement, more sales, and real, sustainable growth.

With a diverse team of 350+ people spread across three continents, we’re building the leading Chat Marketing platform that is used — and loved — by more than 1.5 million customers worldwide.

We’re searching for a Director of Content & Social who will own global content and organic social strategy, turning brand and product narratives into high-performing, audience-first content that educates, engages, and inspires. This role sits at the heart of our brand and is pivotal to how the world experiences Manychat across every platform.

Your team will span content, socials, video, and creative operations - but your north star is building a voice and presence people want to engage with.

We're the voice of Manychat. A voice that's loud, creative, opinionated, and weird in the best possible way. We combine passion, data, and storytelling to cut through the noise and fuel mad growth.

Your work won't sit in a folder. It'll be out in the world — driving growth, sparking conversations, inspiring creators, and entertaining them. We're always down to test out new ideas and share learnings, so if you have something up your sleeve, say it! We want to hear it and make it happen together.

• Own and evolve a cohesive vision and strategy that spans campaigns, events, editorial, seo and educational content. 
• Lead content ideation and creation across formats - from blog posts, articles, and guides to carousels, email narratives, and branded editorial pieces.
• Build a content engine that scales: audience-informed, performance-tracked, and deeply integrated with product and growth goals.
• Partner with teams like product marketing, performance, brand and comms to ensure content supports strategic objectives and drives measurable business impact.

• Define and execute the organic social strategy across all major platforms - including Instagram, LinkedIn, TikTok, X, and YouTube - with a sharp focus on driving quality impressions, engagement, and share of voice.
• Lead a nimble, creative team in creating thumb-stopping, culturally relevant content that amplifies our brand and fuels community love.
• Infuse social into everything - from launches and announcements to campaigns and community moments - making Manychat a brand people want in their feed.
• Stay ahead of platform trends, emerging content formats, and creator partnerships to keep Manychat at the forefront of social innovation.

• Lead, mentor, and grow a high-impact team of writers, strategists, social media managers, video producers, and creative project managers.
• Champion a culture of creativity, collaboration, and constant learning — inside your team and across the company.

You’ll need:

• 10+ years of experience leading content and social teams, ideally in SaaS, media, or creator-focused tech environments.
• A proven track record of building and scaling content and social strategies that drive brand awareness, community growth, and pipeline impact.
• Deep fluency in storytelling for digital audiences - knowing what works where, and why.
• Experience managing high-volume content pipelines and performance-focused editorial systems.
• Mastery of social media platforms, content trends, and analytics tools to guide decisions and iterate quickly.
• Expertise in video and visual storytelling, including directing creative vision and managing production workflows.
• Exceptional leadership and communication skills, with the ability to inspire teams and influence stakeholders at all levels.

We care deeply about your growth, well-being, and comfort:

• 📚 Annual professional development reimbursement for conference tickets, online courses, and other relevant resources to help you grow.
• 💙Comprehensive medical, dental, and vision coverage for you and your dependents.
• 🪴 Hybrid work and generous leave options to prioritize your work-life balance.
• 🍽️ In-office perks, including free meals and snacks.
• 🤝 Company-funded sport activities, annual offsites and team-building events. 

Visa sponsorship for this role is currently not available.

For New York City-based hires only: Compensation Range: $210,000-$250,000 base salary, subject to standard withholding and applicable taxes. In addition to base salary, the role includes opportunity to receive and/or earn a discretionary bonus and/or equity based on Company’s plans and in accordance with Company’s policies. Compensation finally awarded to the candidate will be commensurate with the candidate’s skills and experience. Compensation ranges for candidates in locations outside of New York City may differ based on the cost of labor and such additional factors for such other locations.

Manychat is an Equal Opportunity Employer. We’re committed to building a diverse and inclusive team. We do not discriminate against qualified employees or applicants because of race, color, religion, gender identity, sex, sexual preference, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, military status, or any other characteristic protected by local law or ordinance.

This commitment is also reflected through our candidate experience. If you have individual needs that may require an accommodation during the interview process, please indicate this in your application. We will do our best to provide assistance throughout your interview process to ensure you’re set up for success.

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