Job Description:
As a Director, Media Strategy, you will serve as a key driver of the strategic relationship and deliverables for key client(s). Reporting into senior leadership, you will articulate business objectives, generate key communication and media insights, uncover cultural truths, design media briefs, inspire creative media solutions, lead media ideation, and develop strategic POVs and go-to-market activations. You will be instrumental in key agency initiatives including thought leadership POVs, award submissions, and participation in new business efforts.
You Will:
Strategically lead day-to-day strategic work for client(s)
Stay on the pulse of what is happening in category, culture and media to uncover opportunities that unlock a strategic advantage
Guide how audiences will contribute to achieving the overall business goals
Translate audience data into meaningful insights that unlock deeper consumer understanding
Consistently monitor competitive activity to identify white space and unique ownable opportunities that break category norms
Skillfully craft a compelling strategic narrative that unlocks new opportunities for the brand
Architect the comms framework that will guide media planning choices and measurement framework
Identify the strategic role media can play in overcoming barriers along the customer journey; partner with teams to apply strategic media principles through planning and activation
Lead/facilitate brainstorms and ideation sessions that challenge teams to develop innovative media & comms solutions
Closely partner with internal teams as well as media vendors and creative agency to ensure strategy is brought to life and delivers on goals
Evaluate communication opportunities and provide sound recommendations as appropriate
Contribute to agency thought leadership; provide proactive thought leadership outreach to clients
Contribute to the strategic component of new business pitches
Proactively seek out opportunities to make the work better in a collaborative way
You Have:
Bachelor’s Degree
7+ years' experience in Communications Strategy or Strategic Media Planning, with a proven record of achievement and impact
Understanding of multiple communications channels and their role in brand marketing
Experience translating data into insights
Strategic thinking abilities with balanced analytical and creative approach to holistic and tactical media planning
Strong verbal and visual storytelling skills and ability to communicate ideas and plans effectively
Experience managing client relationships and collaborating across teams and organizations
Commitment to delivering creative media solutions and award winning work
Strong team feedback (direct reports and collaborative team partners)
Comfortability participating in business development activities, including agency pitches
Experience with syndicated research and social listening tools, for example: GWI, Netbase, Simmons/MRI, Kantar, Mintel
The annual salary range for this position is $113K-$160K. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.
Benefits available with this position include:
Medical, vision, and dental insurance,
Life insurance,
Short-term and long-term disability insurance,
401k,
Flexible paid time off,
At least 15 paid holidays per year,
Paid sick and safe leave, and
Paid parental leave.
Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.
To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.
At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.
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Location:
New YorkBrand:
CaratTime Type:
Full timeContract Type:
PermanentDentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to [email protected] by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.
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