Director, Product Management, Member Growth

Reporting to the VP of Product, Member Growth, you will lead the product strategy, roadmap, and execution for our Nurture & Growth Engine portfolio. In this role, you will define and deliver the roadmap that accelerates member engagement across the platform, with a focus on activating and nurturing lower-intent members who are not yet ready for care. You will also steward critical horizontal capabilities that underpin our growth ecosystem, ensuring we scale the products, systems, and experiences that drive sustained member activation and retention. You’ll lead a team of five Product Managers and partner cross-functionally with leaders across the organization. 

Please note that this is a hybrid role based in New York, with an expectation to be in office 2-3 days a week. Our office is located at 60 Madison Avenue. 

What you’ll do:

Own the Nurture & Growth Engine Product Portfolio

• Lead the end-to-end strategy, roadmap, and execution for the Nurture & Growth Engine group, spanning five product pods focused on nurturing members and activating them into care, as well as strategic investments in AI care navigation and benefits multi-eligibility.
• Define, measure, and move company-level utilization metrics, spanning platform engagement and conversion to care. 

Lead and Grow a High-Performing Product Team

• Manage and mentor a team of Product Managers, fostering a culture of ownership, clarity, and accountability.
• Elevate product craft and growth mindset, coaching teams to blend qualitative insights, quantitative data, and strategic intuition to unlock new opportunities.

Build the Team’s Growth Product Muscle

• Establish the operating rhythms for high-velocity experimentation, enabling teams to rapidly test, learn, and scale initiatives that drive measurable impact.
• Champion user-centric growth practices, embedding deep customer insight, clear problem framing, and rigorous hypothesis-driven testing into how teams build.

What success looks like in this role:

• Ensure the Nurture & Growth Engine consistently meets or outperforms its utilization KPIs, translating strategy into measurable outcomes.
• Build an evidence-based perspective on impactful nurturing, using experimentation to illuminate how member engagement unlocks conversion and progression.
• Product Managers under your leadership grow in strategic ownership, autonomy, and cross-functional influence, contributing to a strong culture of accountability and impact.
• Spring Health is recognized as the leader in engaging members across every stage of their mental health journey.

What we expect from you:

• 10+ years of experience in product management, including at least 3 years leading PMs and driving execution across multiple teams or product areas.
• Data-driven mindset, with the ability to synthesize qualitative and quantitative insights to inform strategy, prioritize effectively, and make sound decisions in complex, ambiguous environments.
• Exceptional leadership, communication, and influence skills, with a strong bias toward collaboration, clear decision-making, and delivering measurable outcomes.
• Proven success operating at a strategic altitude, defining vision and roadmaps while ensuring operational rigor and consistent delivery.
• Demonstrated aptitude for scaling product practices, including experimentation frameworks, discovery approaches, and cross-functional alignment.
• Ability to thrive in a fast-paced, mission-driven environment, balancing long-term vision with the urgency required to drive near-term impact.

The target base salary range for this position is $217,600 - $272,000, and is part of a competitive total rewards package including stock options and benefits. Individual pay may vary from the target range and is determined by a number of factors including experience, location, internal pay equity, and other relevant business considerations. We review all employee pay and compensation programs annually using Radford Global Compensation Database at minimum to ensure competitive and fair pay. 

Note: We have even more benefits than listed here and below, your recruiter will provide more in-depth information as you continue in the interview process. Benefits are subject to individual plan requirements and eligibility criteria.

• Health, Dental, Vision benefits start on your first day at Spring. You and your dependents also receive access to One Medical accounts HSA and FSA plans are also available, with Spring contributing up to $1K for HSAs, depending on your plan type.
• Employer sponsored 401(k) match of up to 2% for retirement planning
• A yearly allotment of no cost visits to the Spring Health network of therapists, coaches, and medication management providers for you and your dependents.
• We offer competitive paid time off policies including vacation, sick leave and company holidays.
• At 6 months tenure with Spring, we offer parental leave of 18 weeks for birthing parents and 16 weeks for non-birthing parents.
• Access to Noom, a weight management program—based in psychology, that’s tailored to your unique needs and goals. 
• Access to fertility care support through Carrot, in addition to $4,000 reimbursement for related fertility expenses.
• Access to Wellhub,  which connects employees to the best options for fitness, mindfulness, nutrition, and sleep in one subscription
• Access to BrightHorizons, which provides sponsored child care, back-up care, and elder care
• Up to $1,000 Professional Development Reimbursement a year.
• $200 per year donation matching to support your favorite causes.