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Revive Media

DV360 Platform Strategist

Posted 19 Days Ago
Be an Early Applicant
Remote
Hiring Remotely in United States
155K-170K Annually
Senior level
Remote
Hiring Remotely in United States
155K-170K Annually
Senior level
The DV360 Platform Strategist will build a decision framework for DV360 use, package products effectively, establish standards, and train teams, ensuring confidence in DV360 opportunities.
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About the Role

We're looking for a DV360 expert who can take Google's full platform menu, package it in a way that resonates with our market, and operationalize it across our business. This isn't a campaign manager or programmatic director. It's someone who understands the full DV360 ecosystem, knows how to build the go-to-market motion around it, and has the technical depth to set standards internally and push back externally when needed.

What You’ll Do
  • Build the decision framework for when and how to use DV360 across open auction, private marketplace, PG deals, and restricted categories
  • Define how DV360 products are packaged and pitched, including bidding structure guidance (CPM vs. CPV, non-skippable, etc.)
  • Own the category routing logic: if this vertical, then this platform, this deal type, this setup, clear and repeatable
  • Establish ad tag implementation standards and reporting infrastructure
  • Create the playbooks, training, and pitch materials that get the sales and account teams confident and consistent
  • Partner with client-facing teams on strategic opportunities, RFPs, and package refinement
  • Stay current on DV360 updates and translate them into practical internal guidance, especially around restricted categories and new inventory types

Success Looks Like

  • Team knows exactly when to recommend DV360 vs. Amazon, and why
  • Restricted category playbook delivered and in use
  • Clear, differentiated DV360 service packages launched
  • Ad tag standards and reporting templates in place
  • Sales closing DV360 opportunities with confidence, especially in categories that don't fit Amazon

Requirements

What You Bring

  • 5+ years of hands-on DV360 experience across the full platform, open auction, PMP, PG, restricted categories, and beyond
  • Deep knowledge of bidding structures and how to apply them correctly by campaign type
  • Experience building go-to-market strategy and service packaging, not just execution
  • Proven ability to push back on clients and internal teams with a point of view grounded in platform knowledge
  • Track record of leading experimentation, knowing when to pivot, when to hold, and how to make the call
  • Experience with ad tag implementation and cross-platform reporting
  • Strong communicator who can translate technical depth for sales, clients, and leadership
  • Google Marketing Platform certifications preferred (DV360, Campaign Manager 360)

Benefits
  • Fully remote - always!
  • Comprehensive healthcare including medical, vision & dental benefits covered at 100% for employees and 50% for dependents
  • Health and Dependent Daycare FSA options
  • Free One Medical and Virtual Health Memberships
  • Generous monthly remote working stipends
  • Flexible PTO, take what you need, when you need
  • Supportive Parental Leave Policy
  • 401(k) options
  • Company paid and supplemental life insurance
  • Voluntary short-term and long-term disability
  • Monthly free day to use as you’d like
  • Coffee or Tea Subscription

Revive Media provides the wage it reasonably and in good faith expects to pay for all remote roles and as otherwise required by applicable law. The expected annual base pay for this role is $155,000-$170,000. Actual compensation may vary within the listed range based on a wide array of factors, including, but not limited to, skill set, experience, and specific geographic location. The range listed is just one component of our total compensation package for employees and does not include equity and variable pay.

Revive Media is an Equal Opportunity Employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We assess all qualified candidates on the basis of skill, experience and talent.

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