The role involves selling AI-driven advertising solutions, building strategic accounts, managing complex sales cycles, and collaborating with product teams to enhance the offering.
The Role
What a Typical Week Might Look Like:
Your Background Looks Something Like:
What Would Make You Exceptional:
You Might Really Thrive Here If:
Compensation
This is a call to the industry-savvy and technically fluent sales pioneers ready to lead our expansion into advertising. We are seeking an expert who speaks the language of agencies and ad-tech to win the deals that will carry Luma's creative technology to the center of every campaign. This is not a standard AE role; you will be a strategic builder, establishing the playbook for selling a new category of AI into a complex and fast-moving ecosystem.
What a Typical Week Might Look Like:
- Hunt & Huddle: Spin up targeted account lists in Clay or Apollo, craft irresistible outreach, and book discovery calls with heads of media innovation, ECDs, and programmatic buyers.
- Map the Maze: Run deep-dive workshops to chart each client's ad-tech stack, identifying where Luma can slot in to accelerate workflows and improve client ROI.
- Deal Crafting: Draft proposals, handle objections, and navigate complex MSAs that turn pilots into multi-year commitments with global holding companies and independent shops.
- Co-Pilot with Product: Funnel sharp market intel and feedback to our Product and Engineering teams, influencing features that make our platform indispensable.
- Land & Expand: Drive activation, uncover upsell triggers, and grow ARR within key accounts.
Your Background Looks Something Like:
- 6+ years closing SaaS deals inside the advertising, media, or marketing ecosystem, with a consistent record of surpassing a quota of at least $1M ARR.
- Deep fluency in the language of ad-tech (DSPs, SSPs, pixels, measurement) and the ability to sell to both creative and media-buying stakeholders.
- Proven success managing complex, multi-threaded sales at holding-company agencies (e.g., WPP, Dentsu) or large brands.
- You are a master of the full, outbound-heavy sales cycle and thrive on building a new territory.
- You have a rolodex of strategists, innovation leads, and programmatic buyers who answer your calls.
- You have prior early-stage experience where you built the sales playbook from the ground up while hitting the number.
- Direct experience working within an ad agency as a Group Director or in Business Development.
You Might Really Thrive Here If:
- You geek out on creative tech and can translate "GAN" into "improved ROAS" without breaking a sweat.
- Zero-to-one is your happy place; you love building a process where none exists.
- You believe great storytelling can change how brands connect with people, and you want a front-row seat.
- "Iterate, ship, learn" feels more natural to you than "draft, revise, approve."
This position offers competitive compensation, equity and benefits.
The OTE range for this position is $200-$300k USD
The base pay range for this role is $100,000 – $160,000 per year.
Top Skills
AI
Dsps
SaaS
Ssps
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