Experience Planner

Title: Experience Planner

Company/Location: Biolumina / New York, NY

Department/Discipline: Customer Experience (CX)

The Experience Planner partners with the Agency’s and clients’ teams to provide support, leadership, and focus, helping turn brand strategies into actionable and measurable customer engagement plans through the creation of innovative multichannel customer experiences.

Responsibilities include supporting specific brand teams within the Agency as a day-to-day Experience Planner, as well as the wider Experience Planning team with day-to-day and ad hoc requests. The expectation is that the Experience Planner knows where to go or whom to ask to find answers—and will proactively and positively represent the team, enabling seamless support for the good of our brands, and ultimately, our clients.

Primary Responsibilities:

· Synthesize and leverage multiple inputs (eg, brand strategy/history, business goals, customer knowledge, competitive landscape, data, etc) to provide multichannel marketing recommendations across customer segments that improve the impact and efficiency of our client’s marketing efforts

· Help identify insights and actionable brand recommendations by assisting in the identification and creation of measurement plans, KPIs, reporting, and ongoing assessment of multichannel efforts

· Lead internal and client-facing discussions on customer experience deliverables

· Articulate Agency POV with conviction. Become a trusted and integral strategic advisor to the client team

· Demonstrate good problem-solving and interpersonal skills as well as the ability to set priorities while handling multiple projects and to delegate work appropriately

· Support other teams as needed with ad hoc requests

· Keep ahead of advertising/digital trends to enhance client value and creative work

· Provide leadership within their department as well as across the Agency

· Proactively provide suggestions that positively impact Agency policy and operations

Qualifications:

· 2+ years Agency or comparable experience in a healthcare agency or related setting

· College degree preferred

· Excellent presentation, written, and oral communication skills as well as superior computer skills and proficiency in Word, Excel, and PowerPoint

· Familiarity with measurement analysis tools like Google Analytics and Adobe Analytics, as well as social listening tools

· Basic understanding of the technical nature of digital marketing solutions, ability to liaise with the multiple partners involved, and testing of digital marketing and creative

· Understanding of oncology a plus

Soft Skills:

· Project professional, positive attitude toward all Agency members

· Over time, gain an in-depth knowledge of assigned product brands

· Develop knowledge of clients’ processes/procedures for all submissions

· Demonstrate support of the Agency’s goals and mission

· Act as an advocate of Biolumina; make decisions with the Agency’s and employees’ best interests in mind

Biolumina Values

Open Mind

· Always ask why—of your teammates, your clients, and yourself. And don’t stop there—keep asking questions

· Be respectful of others’ ideas, opinions, and diverse perspectives

· Don’t do things the same way just because that’s the way they’ve been done before

Brave Heart

· Speak your mind…and your heart

· Courageously step forward to try something new and help others to do the same

· Be brave enough to defend your opinions—and brave enough to change them

Ready Hands

· Take time to teach and learn every day

· Reach out to offer help and put your hand up to ask for help

· Go out of your way to show gratitude and kindness

The range below represents the low and high end of the base salary someone in this role may earn as an employee of an Omnicom Health Group company in the United States. Salaries will

vary based on various factors including but not limited to professional and academic experience, training, associated responsibilities, and other business and organizational needs. The range listed is just one component of our total compensation package for employees. Salary decisions are dependent on the circumstances of each hire.

· SALARY RANGE -$75,000-$96,500