Senior Manager - Marketing Finance

| Greater NYC Area | Remote
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Our mission at Talkspace is to make therapy affordable and accessible to everyone. To get there, we need exceptionally talented, bright, and driven people. Help over one million people feel better.

We are looking for an experienced finance professional to join our Finance team at Talkspace. In this role, you’ll be responsible for working cross-functionally with our Marketing, Product, and Data Science teams to define and measure finance metrics and KPIs.

We are looking for someone who has a love for and a deep grasp of the healthcare space, and wants to bring their talents into a “for purpose” space. To work at Talkspace, you need to be as passionate as we are about our work, and excited to partner with us to achieve our mission of bringing quality mental healthcare to all.

About This Role:

  • Manage budgeting process and financial reporting for B2C marketing business unit including annual budgeting cycle and monitoring of performance versus forecast
  • Analyze performance variances versus plan and determine key drivers of variance, for both internal and external stakeholders
  • Ensure consistency of financial metrics and KPIs utilized across Finance, Marketing, Product and Data Science teams via dashboards
  • Lead measurement and reporting of media and promotional spend, and Return on Advertising Spend Analysis
  • Break annual budget into component tactical financial KPIs for each business unit leader
  • Perform what-if scenario planning to assist in setting quarterly operational plans
  • Manage analysis of key revenue metrics and funnels: paid customer acquisition, earned customer acquisition, lifecycle marketing
  • Help manage implementation of FP&A software
  • Work in partnership with the VP of Finance to continuously evolve financial management, controls and reporting
  • Lead analysis of pricing and promotional plans


  • 5+ years of experience
    • Financial Reporting and Forecasting Experience: finance professional within the finance, accounting, banking or consulting industries
    • Industry Experience: finance team member within a consumer marketing, consumer products, dtc healthcare, consumer insurance, subscription or related business, ecommerce
  • Advanced Excel skills
  • Business Intelligence software skills (i.e. Looker)
  • SQL skills
  • Experience with FP&A Forecasting software
  • Passion for working in a fast-paced entrepreneurial environment
  • Excellent attention to detail


  • BBA, MBA or other finance or accounting background strongly preferred


Why Talkspace?

Because we are on a mission to make the world a better place. Our focus to help people feel happy starts at Talkspace, where we connect and collaborate. Fun company-wide events, happy hours, wellness perks, flex PTO, access to Talkspace products, and competitive benefits are just some of the ways we make Talkspace a great place to work. Do you want to save the world? Come join us!


Talkspace welcomes and celebrates talent from all backgrounds, perspectives, and walks of life to foster an innovative and diverse workforce. We strongly encourage you to apply even if you don’t meet every qualification. Come as you are and learn about the exciting opportunities on our team.

Individuals seeking employment at Talkspace are considered without regard to race, color, religious creed, sex, national origin, citizenship status, age, physical or mental disability, sexual orientation, marital, parental, veteran or military status, unfavorable military discharge, or any other status protected by applicable federal, state or local law.

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Technology we use

  • Engineering
  • Product
    • JavascriptLanguages
    • PHPLanguages
    • PythonLanguages
    • SqlLanguages
    • ReactLibraries
    • ReduxLibraries
    • ExpressFrameworks
    • Node.jsFrameworks
    • ZendFrameworks
    • React NativeFrameworks
    • MySQLDatabases
    • Google AnalyticsAnalytics
    • MixpanelAnalytics
    • SketchDesign
    • JIRAManagement


During COVID we've decided to go remote to support Talkspacers. At least thru 2020, we are officially committed to WFH.

What are Talkspace Perks + Benefits

Daily stand up
Open door policy
Pair programming
Mean gender pay gap below 10%
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Mental Health Benefits
Free Talkspace and Monthly Wellness Stipend
Retirement & Stock Options Benefits
401(K) Matching
Company Equity
Performance Bonus
Dependant on the role.
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Flexible Work Schedule
With options for remote work when needed.
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Some Meals Provided
Happy Hours
Pet Friendly
Bring your pet to your next Zoom meeting!
Recreational Clubs
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Lunch and learns
Promote from within
Continuing Education stipend
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