Founding Head of GTM

About Captur

Captur helps software understand the real world with an SDK for flexible, on-demand image recognition. We’re a small, rapidly scaling team backed by top-tier investors; we recently closed a $6M seed round to accelerate product and go-to-market growth.

We are global leaders in edge ML and have validated 150M+ images on-device for enterprise customers. Next, we are expanding as a horizontal platform across use cases that require real-time speed, high volume, and coverage across a wide range of mobile devices.

Role Snapshot

This Founding Head of GTM will be a foundational driver of Captur’s US expansion, responsible for building and leading our go-to-market strategy from the ground up.

You will lead enterprise deals while developing the first repeatable sales motion for Captur in the US, owning the full sales cycle from market discovery and pipeline generation through to closing strategic enterprise partnerships.

Working closely with the founder, engineering, and solutions teams, you will translate customer insights into product and GTM strategy, helping position Captur as the category leader in real-time, on-device visual verification.

This role is ideal for a builder-seller who thrives in ambiguity, enjoys working with highly technical products, and wants to play a defining role in building a new enterprise category within a fast-moving AI company.

Build Captur’s US Go-To-Market Engine from 1→ 10

We have an established playbook that works for existing markets. Now we need to take that and optimize it (reducing sales cycles times) and reduce reliance on founder-led deals.

Own the development of Captur’s US enterprise sales motion, moving from founder-led sales to a repeatable and scalable GTM engine.

Identify, test, and prioritise high-value customer segments across mobility, logistics, marketplaces, and on-demand platforms.

Develop the playbook for how Captur identifies, engages, and converts enterprise customers in new segments.

Drive Enterprise Revenue Growth

Own and exceed an aggressive quota, building toward $1M+ in personal ARR through new enterprise wins and strategic expansions.

Lead complex six- and seven-figure sales cycles with US mobility, logistics, marketplace, and on-demand app teams.

Build and optimise a high-output personal sales engine while helping shape the foundation for Captur’s future sales organisation.

Lead Market Discovery & Category Definition

Conduct deep customer discovery to understand enterprise workflows and identify where Captur delivers the most value.

Rapidly experiment with US-specific messaging, ICP hypotheses, and outbound motions, feeding insights back into the broader GTM strategy.

Help establish Captur as the category leader in on-device visual verification for compliance, proof, and automation workflows.

Partner closely with Solutions Engineering, Product, and Research teams to shape validation steps, pilots, and integration approaches based on real customer needs.

Lead proof-of-concepts, sample-set evaluations, and on-device model tests that demonstrate Captur’s real-time accuracy and ROI.

Capture insights from enterprise customers to inform product roadmap and market positioning.

Collaborate with founders and commercial leadership to refine US pricing, packaging, and enterprise contract strategy.
Influence product roadmap direction with market intelligence on compliance workflows, model requirements, edge deployment needs, and enterprise governance.

Support fundraising and executive initiatives through deep market insight, customer introductions, and strategic account development.

Proven track record as a top-performing full-cycle enterprise account executive or GTM leader within early-stage or growth-stage B2B SaaS companies.

Experience building1→10 GTM strategies and establishing repeatable sales processes in ambiguous startup environments.

Demonstrated success closing six- and seven-figure enterprise deals ($100K–$1M+ ACV) as an individual contributor.

Strong ability to translate technical products (AI, ML, deeptech, fintech, SDKs) into clear business value for enterprise customers.

Strategic thinker with strong execution ability — capable of designing GTM approaches while also closing deals personally.

Deep understanding of US mobility, logistics, marketplaces, or on-demand platform ecosystems, either through direct experience or selling into those industries.

Based in or around New York, with willingness to travel extensively across the US and occasionally to the London office.

Bonus Points

Deep relationships with enterprise leaders within mobility, logistics, or marketplace platforms.

Experience working at venture-backed startups through multiple funding stages.

Experience selling technical or developer-focused products such as APIs, SDKs, or infrastructure tools.

Strong personal network and reputation within enterprise sales or startup ecosystems.

Experience helping build or scale a sales organisation after the first founding GTM hire.

Meaningful equity (on a standard vesting schedule)

Healthy annual leave (US holiday schedule plus some crossover days with the UK)

Annual professional development budget and unlimited Coursera subscription

Company-sponsored medical, dental and life insurance

We value diversity. If you’ve helped customers integrate SDKs and improved outcomes, we’d love to hear from you — even if your CV doesn’t hit every bullet.