Founding Marketing Lead

The US healthcare system is complex, error-prone, and financially draining. Medical bills and insurance coverage shouldn’t be this hard to navigate. At Medbill AI, we’re building the one solution every American can turn to for help.

Thanks to AI and new regulations, Medbill AI can fight claim denials, correct billing errors, negotiate bills, and make coverage easier to understand—saving people time, money, and stress. Our goal is simple: to be the #1 platform that empowers all Americans to take charge of their healthcare.

Founded by former Oscar Health leaders, we’re a seed-stage company with $17M in funding. We’re lucky to be backed by the founders and investors at Hugging Face, Rocket Money, Oscar Health, TrueBill, CaseText, Forerunner Ventures, RRE Ventures, and more. We are well-funded for the next few years.

Medbill AI is looking for a Founding Marketing Lead to drive our brand strategy and accelerate our mission of empowering all Americans to take charge of their healthcare. This role will own end-to-end marketing initiatives and play a crucial part in shaping our company's future. This a hybrid role based in our NYC offices, 3-4 days a week.

• Launch Medbill AI – Own our Q3 2025 public debut, including positioning, messaging, landing pages, and PR.

• Be the product’s voice – Develop product narratives that connect emotionally and practically with consumers—and resonate across channels.

• Collaborate cross-functionally – Work closely with product, design, and operations to ensure consistency from marketing to onboarding.

• Test & iterate – Run messaging experiments and early growth tests to find what sticks.

• Leverage partners – Manage work with agencies or contractors as needed (brand, PR, creative).

• Lay the foundation – Help shape our marketing infrastructure, from tools to hiring plans.

• 5+ years in marketing, ideally in a fast-growing startup.

• Proven track record – launched campaigns that drive real business impact.

• Data-driven – turn complexity into clear, actionable insights.

• Master communicator – sharp storytelling across B2B and B2C.

• Product marketing depth – you know how to position a product and speak to users’ pain points.

• Tech-savvy – skilled in CRM, automation, analytics tools, and growth hacking strategies.

We're looking for a strategic thinker and hands-on executor to lead high-impact marketing initiatives at Medbill AI. This role is about more than just growth—it’s about transforming how people navigate the healthcare system.

What we’re looking for:

• Product marketing expertise – understands positioning, messaging, and go-to-market strategy with strong execution chops.

• Creative & analytical – balances bold storytelling with thoughtful experiments and iteration.

• All-in mindset – takes ownership, collaborates across functions, and thrives in ambiguity.

📢 You don’t need to check every single box—if you bring the right skills and drive, we want to hear from you! 📩

Medbill AI is based in New York. Our team is split evenly between our Chelsea office & the US. We marry the best of in-office culture with the best of a remote-first company.

We’re a team of passionate individuals who show up every day to do the best work of our lives following these principles:

• Move with Urgency and Focus: Prioritize what matters and find the shortcuts.

• Own the Outcome: Take initiative and see it through until the end.

• Commit to Your Craft: Excellence is the standard, care about the details.

• Play to Win: If we win, Americans win, so we work hard and do what it takes for us to be #1.

• Feedback is Fuel: Intellectual honesty is at the core of everything we do.

• We’re One Team: Together, we can achieve things that none of us could on our own.