Freelance Creative Director, Copy

Job Overview: 

CG Life is looking for a seasoned Creative Director of Copy with a deep passion for advertising and a genuine enthusiasm for the healthcare and biopharma space. This role is ideal for someone who is inspired by the science behind the work and driven by the impact it can have on improving lives. The ideal candidate brings a compelling portfolio of smart, creative, and strategically grounded work with biopharma and healthcare—without the ego that sometimes comes with it. 

The Creative Director is a natural leader and collaborator, with a proven ability to manage and mentor creative teams in the biopharma AOR and DAOR space. They understand how to build structure, delegate effectively, and foster an environment where people feel empowered to do their best work. Above all, we’re looking for someone who combines creative excellence with humility, curiosity, and a true love of the craft. 

Key Responsibilities, including but not limited to: 

Leading the creative copywriting team 

• Inspire, direct, and motivate a team of copywriters across several accounts, overseeing concept development, brand storytelling, and execution across multiple healthcare audiences including HCPs, patients, and other relevant stakeholders. 

• Champion the creative process and toolset evolution to increase quality, efficiency and drive continual improvement. 

• Collaborate with cross-functional teams to develop high-impact, insight-driven creative solutions that maintain accountability for the quality, consistency, and strategic cohesion of all written communications across projects and brands. 

• Ensure all copy aligns with brand strategy, product claims, clinical data, and the client’s voice and culture. 

• Serve as a senior client-facing creative leader, presenting work, defending strategy, and building trusted relationships with clients and brand teams. 
• Ensure resourcing manager is appraised of any workload challenges/concerns on client accounts that may necessitate hiring freelancers or moving team members around to better utilize their time and talents. This includes advocating for time necessary to do high quality work. 

Working with clients and internal teams 

• Demonstrate ability to work cross-functionally within the agency with client service teams, strategy, digital strategy, project management, and more. 

• Establish credibility with clients at all levels by developing knowledge of client’s business–both the brand itself and stakeholders involved. Manage client’s understanding, appreciation for, and evaluation of written content, and lead creative meetings and presentations. 

• Champion bold, transformative ideas and tether them to omni-channel marketing strategy–-thinking conceptually and ideating for holistic, digitally-powered brand campaigns. 

• Exceptional ability to assist with and/or present creative ideas to clients and internal team members, including relevant pitch experience in the biopharma space.  

• Assist with the development or review of creative briefs that provide strategic insight and creative inspiration. 

• Pitch to high-profile senior clients with an understanding of their motivations and objectives. 

• Fundamentally own the creative product, throughout the creative process through concept development to execution and delivery and ensuring creative excellence. 

Qualifications and Skills: 

• 8-10+ years of related work experience in advertising at a healthcare pharmaceutical agency. 
• The ability to execute copy skillfully across multiple channels, including print, video and digital (websites, online banners, social media, etc. TV or radio ad writing a plus.). 

• Strong conceptual skills as demonstrated by your portfolio of work. 

• The ability to dive into complex science and technologies and glean key ideas and information to convey to target audiences that meets the objective. 

• An understanding of agency and creative collaboration processes. 

• Ability to present and sell an idea to internal teams and with clients. 

• Ability to manage several projects at once. 

• Understanding of and expertise in pharma copy requirements: claims, references, research, and copy that meets the requirements of the FDA and client med/reg/legal review. 

• Experience with Microsoft Office Suite and Adobe Acrobat tools. 

At CG Life, we recognize that attracting the best talent is key to our strategy and success as a company. As a result, we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates. As required by law in this state, the estimated salary range for this position is $115 - $135 USD / Hourly and represents our good faith estimate as to what our ideal candidates are likely to expect. We tailor our offers within the range based on organizational needs, internal equity, market data, geographic zone, and the selected candidate’s experience, education, industry knowledge, location, technical and communication skills, and other factors that may prove relevant during the selection process. At CG Life, it is not common for individuals to be hired at the higher end of the range, and compensation decisions depend on a variety of factors. This position is eligible to participate in a discretionary bonus program, subject to the rules governing the plan. CG Life offers a variety of benefits, including health benefits, 401K retirement with a generous company match and immediate vesting, and flexible time off.  

This job posting is intended for direct applicants only; please, no outside recruiters.